Assistant Marketing Manager

SciMed (Asia) Pte Ltd; Singapore; On-site; SGD 65,000 - 95,000; Full time

Job summary

SciMed Asia – A Member of PHC Group is seeking an Assistant Marketing Manager in Singapore to drive digital marketing, SEO, and content strategies across APAC markets.

You will manage campaigns, optimize performance, and collaborate with regional teams to boost brand presence and lead generation. A background in digital marketing with event management experience is essential.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 5–10 years of marketing experience with strong exposure to digital marketing.
• Experience in event and exhibition management.
• Experience managing websites and digital marketing platforms.

Responsibilities

• Develop and implement SEO strategies to improve organic search visibility, website rankings, and traffic performance.
• Drive AEO and GEO initiatives to improve brand and content discoverability in AI platforms.
• Conduct keyword research, intent analysis, and content gap analysis.
• Optimize website architecture, metadata, and internal linking for performance.
• Monitor technical SEO health, crawlability, speed, and mobile experience.

Skills

SEO/SEM

CMS platforms

CRM systems

Google Analytics

Google Ads

WordPress

Graphic design

Social media

Education

Bachelor’s degree in Marketing

Job description

SciMed Asia – A Member of PHC Group is a leading player in the fast-growing global life sciences, healthcare equipment and supply industry. Located in Singapore with distribution networks in India and APAC, we specialized in distributing products and solutions for laboratories in the market segments of life sciences, clinical diagnostics and pharmaceuticals. We are searching for individuals who embrace challenges, enjoy learning, freely share their knowledge and experience, and share our commitment to quality customer service. We are looking for keen individuals who are passionate about joining the healthcare/life science industry.

Job Title : Assistant Marketing Manager

Location: Singapore

Regional Scope: Singapore, Australia, India, Indonesia, Malaysia, New Zealand, Thailand, Philippines, Indochina, and SAARC markets

What you will do

Digital Marketing & Search Optimisation

• Develop and implement SEO strategies to improve organic search visibility, website rankings, and traffic performance.
• Drive Answer Engine Optimisation (AEO) initiatives , Generative Engine Optimisation (GEO) strategies to improve brand and content discoverability within AI platforms such as Microsoft Copilot, ChatGPT, Google AI Overviews, Perplexity, and other generative search environments.
• Conduct keyword research, search intent analysis, competitor benchmarking, and content gap analysis.
• Optimize website architecture, metadata, schema markup, internal linking, and content performance.
• Monitor and improve technical SEO health, including crawlability, indexing, site speed, and mobile experience.

Content & Campaign Management

• Develop content strategies that support SEO, AEO, GEO, lead generation, and customer engagement objectives.

Marketing Analytics & Performance Measurement

• Use analytics tools to track, measure, and optimize campaign performance.
• Develop dashboards and reports to monitor KPIs including traffic, rankings, conversions, lead quality, engagement, and ROI.
• Utilize tools such as Semrush, Google Analytics, Google Search Console, Microsoft Clarity, and other marketing intelligence platforms.

Website Management

• Oversee website content, functionality, and user experience.
• Work with internal and external partners to enhance website performance, lead generation, and SEO effectiveness.

Basic Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 5-10 years' marketing experience, with strong exposure to digital marketing.
• Proven success in event and exhibition management.
• Experience managing websites and digital marketing platforms.

Preferred Qualifications

• Proficiency in Google Analytics, Google Ads, SEO/SEM, CMS platforms, CRM systems, and social media marketing.
• Familiarity with website platforms such as WordPress, Wix, or similar.
• Graphic design experience using Adobe Creative Suite or Canva is advantageous.
• Strong analytical, project management, and stakeholder engagement skills.
• Excellent communication and interpersonal skills.
• Self-motivated, results-oriented, and able to work effectively across regional teams.
• Experience within Life Sciences, Pharmaceuticals, Bioprocessing, Genomics, Proteomics, or Research environments is a plus.

Why Join Us?

This is an opportunity to make a meaningful impact in a growing regional business, working closely with global and local teams to shape marketing strategy, accelerate business growth, and strengthen our presence across Asia-Pacific.

TO ALL RECRUITMENT AGENCIES: SciMed does not accept unsolicited third party resumes.

SciMed Asia – A Member of PHC Group is a leading player in the fast-growing global life sciences, healthcare equipment and supply industry. Located in Singapore with distribution networks in India and APAC, we specialized in distributing products and solutions for laboratories in the market segments of life sciences, clinical diagnostics and pharmaceuticals.