Assistant Manager/Manager/Senior Manager, Analytics & Insights

Singapore Tourism Board; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

Singapore Tourism Board is seeking a data analytics professional to manage the data lifecycle, perform advanced analytics, and distill insights to guide tourism strategy. You will work with business users to improve understanding of visitors, markets and products, and deliver dashboards that inform planning and growth opportunities.

The ideal candidate has at least 5 years in data collection, wrangling, analytics and dashboards using R, Python and SQL, with strong communication and project

Qualifications

• Trained in Data Analytics, Statistics, Economics, Applied Mathematics or a related quantitative discipline.
• At least 5 years of relevant experience in data collection, preprocessing, wrangling, analytics and data visualization.
• Strong analytical skills with attention to detail and ability to solve strategic problems using quantitative approaches.
• Experience in modelling, creating, editing and publishing dashboards using visualisation tools.
• Proficient in data manipulation and usage of analytics tools (R, Python, SQL).
• Excellent written and spoken English; able to present to senior management.

Responsibilities

• Apply statistical techniques to process and analyse datasets from multiple sources.
• Transform data into analysis-ready formats and communicate findings via dashboards and visualisations.
• Translate insights into actionable recommendations for stakeholders and business questions.
• Collaborate with cross-functional teams to ensure data quality and relevant data feeds for reports.

Skills

Analytical thinking

Stakeholder engagement

Time management

Communication skills

English proficiency

Education

Quantitative degree (Data Analytics/Statistics/Economics/Applied Mathematics)

Tools

R

Python

SQL

Excel

Power Pivot

QlikSense

QuickSight

Job description

What the role is:

With expertise in quantitative methodologies spanning the entire data lifecycle, the individual will work closely with other business users to enhance understanding of Singapore's visitors, markets and tourism products. The individual will play a pivotal role in using data to guide planning and/or strategies of stakeholders, helping to refine and address business problems as well as identify opportunities of growth for Singapore’s tourism industry. This role will be responsible for managing all aspects of the data lifecycle, including research design, data collection, data cleaning and management, carrying out data analytics, distilling key insights and producing data visualisations/dashboards.

What you will be working on:

1. Data Analytics
   • Apply statistical techniques to process and analyse datasets. This includes working with large, complex datasets and multiple data sources.
   • Perform data wrangling and transformation to prepare raw data into analysis-ready formats, applying statistical/ data analytics techniques to extract insights from data, and utilising data visualisation tools to communicate findings effectively.
   • Translate complex data insights into actionable recommendations for stakeholders.
   • To deliver insights that addresses business questions.
2. Project and Reporting Management
   • Work closely with internal and external stakeholders to manage the data and ensure relevance of data collected, data quality as well as compliance to data management guidelines.
   • Act as a data custodian to key datasets managed by the team, serving as the in-house subject matter expert.
   • Collaborate with stakeholders as relevant to ensure smooth project delivery and implementation.
   • Collaborate with cross-functional teams such as business analysts, product managers, stakeholders to integrate and deploy and transform appropriate data feeds into reports, insights and dashboards on visualisation platforms.
3. Tracking, Stakeholder Management & Advisory
   • Prepare and manage relevant tourism performance data compilation, tracking, reporting and analysis.
   • Understand key business and research outcomes of stakeholders and provide relevant advice and/or support.
   • Provide sound quantitative data advisory, such as in areas of data collection and manipulation approaches, data quality, data management and analysis.
4. Data Capability
   • Lead, manage and drive greater use of data among business users to answer business questions.
   • To share best practices within the organisation with the aim of uplifting data capability.

What we are looking for:

• Trained in Data Analytics, Statistics, Economics, Applied Mathematics or a related quantitative discipline
• At least 5 years of relevant working experience in data collection, data pre-processing, data wrangling, data analytics and data visualisation, with proven track record in carrying out more advanced data analytics.
• Strong analytical skills with a good eye for detail and possess an aptitude/experience in solving strategic and/or analytical problems using quantitative approaches
• Strong organisation, project and time management skills
• Ability to integrate and synthesise research and/or data across multiple sources to derive meaningful conclusions that are relevant to business needs
• Experience in modelling, creating, editing and publishing dashboards using visualisation tools, such as QlikSense andQuickSight isadvantageous
• Ability to communicate clearly complex data/concepts and outcomes of analysis so that learnings can be translated into strategies
• Working experience in managing research and analytics projects
• Experience working with cross-functional teams in a dynamic, fast-paced environment is advantageous
• Strong presentation and communication skills with ability to express complex ideas in a layman manner
• Mature and comfortable presenting to and interacting with senior management
• Proven track record in engaging stakeholders from within and outside of the organisation
• Strong command of written and spoken English
• Possess statistical knowledge and comfortable working with numbers
• Proficient in data manipulation and usage of analytics tools e.g. R, Python, SQL
• Proficient in Advanced Exceland Power Pivot
• Working experience in QuickSight will be advantageous

About Singapore Tourism Board

The Singapore Tourism Board (STB) is the lead development agency for tourism, one of Singapore’s key economic sectors. Together with industry partners and the community, we shape a dynamic Singapore tourism landscape. We bring the Passion Made Possible brand to life by differentiating Singapore as a vibrant destination that inspires people to share and deepen their passions. Our success comes from working as one STB team in an environment of trust, openness, fun and care.

What can you expect as part of #TeamSTB?

• Professional and Personal development: We provide structured training and initiatives aimed at equipping you with a well-rounded set of competencies to excel in your career.
• Staff benefits: We offer flexible work arrangement, family care leave and wellness programmes to enable you to achieve a healthy level of work-life effectiveness.
• Award-winning Workplace: Public Sector Employer of Choice: (2nd) 2014, 2nd (2015) and 1st (2016)
• Singapore's Top 100 Leading Graduate Employers: Winner - Hospitality, Leisure, and Tourism Sector (2021)
• NS Mark (Gold) Accreditation

For more information on STB, please visit https://www.stb.gov.sg.