Assistant Manager, Group Communications Office

National University Polyclinics; Singapore; On-site; SGD 55,000 - 90,000; Full time

Job summary

NUHS is seeking a dynamic Assistant Manager, Group Communications (Content) to tell NUHS stories across digital and print formats. You will produce engaging short-form and long-form content for multiple platforms, ensuring brand consistency and cross‑department collaboration.

You will translate priorities into compelling multimedia storytelling, collaborate with diverse teams, and oversee end-to-end content production, from ideation to publication.

Qualifications

• Bachelor degree in Mass Communications, Journalism, Marketing, Business Management or equivalent.
• Minimum 3 years of experience in communications, marketing, public relations, content creation or equivalent; healthcare experience advantageous.
• Strong writing, copyediting and proofreading skills.
• Good verbal and written communication skills.
• Strong project management skills and execution excellence.
• Keen ability to foster partnerships with stakeholders for success.
• Self-starter, able to work independently and with a team.
• Familiar with content creation landscape.
• Production/Design/Publications/Social Media experience advantageous.

Responsibilities

• Produce engaging and educational content for TikTok, Instagram, Facebook, Telegram, and other platforms.
• Translate priorities into multimedia storytelling that strengthens NUHS brand.
• Oversee ideation, scripting, storyboarding, production and post‑production to ensure timely, high‑quality deliverables.
• Propose narrative angles, campaigns, and headlines for NUHS platforms and campaigns.
• Coordinate writers, designers, production teams, and external agencies for aligned content objectives.
• Contribute to editorial planning cycles and content calendars.
• Edit and design video and editorial content per in‑house style and policies.
• Research and verify facts, data, and statistics for accuracy.
• Proofread and refine stories and digital assets to maintain quality.
• Collaborate to manage NUHS social media channels, scheduling, and engagement.
• Assist in marketing campaigns, branding and outreach initiatives.
• Support planning and execution of department or cluster events.
• Ensure consistent branding across all touchpoints.
• Perform secretariat and administrative duties as required.

Skills

Writing skills

Copyediting

Proofreading

Project management

Content creation

Social media

Stakeholder management

Independent worker

Education

Bachelor degree in Mass Communications/Journalism/Marketing or equivalent

Tools

MS Office

Adobe Creative Cloud

Canva

Adobe PDF

Job description

The NUHS Group Communications Office drives communications strategies and projects at the cluster level for the National University Health System (NUHS). We seek a dynamic team player and self-driven communications practitioner to join our team to support NUHS’ vision as Singapore’s Academic Health System in shaping medicine and transforming care.

The Assistant Manager, Group Communications will support the full spectrum of communications projects, events and activities as part of the cluster Content track. He/she will assist with assigned projects, events or activities, and work with other cluster/institution communication teams and/or internal stakeholders within NUHS and with external stakeholders like ministries, partners, vendors and sponsors to execute 360° marketing and branding campaigns and social content.

As a content creator at NUHS, the Assistant Manager (Content), needs to tell and produce engaging and educational stories of NUHS—both digital and offline content that caters to the interest of the target audience as well as to drive the NUHS brand.

In particular, this role requires strong skillsets in conceptualising and producing short-form content for TikTok, Instagram, Facebook and other platforms. The candidate must understand the workings of content creation; appreciate and apply how the different content formats and platforms (including, social media, digital and print) synergise with one another.

The incumbent must have a strong understanding and appreciation of interdependencies in various communications functions (such as corporate communications, marketing communications, internal communications, media) as content can diversely applied and cross-pollinated.

Any prior experience in short-form content creation, events, marketing campaigns, production and publication is advantageous.

Job Responsibilities

Content Creation

• Produce engaging and educational content for TikTok, Instagram, Facebook, Telegram, and other platforms that resonate with target audiences and strengthen the NUHS brand.
• Translate organisational priorities into compelling multimedia storytelling that enhances public engagement and brand visibility.
• Oversee content ideation, scripting, storyboarding, production, and post‑production to ensure timely and high‑quality deliverables.

Content Planning and Coordination

• Propose narrative angles, campaign themes, and headlines for NUHS corporate platforms, publications, and strategic communication projects.
• Manage and coordinate writers, designers, production teams, and external agencies to ensure alignment with content objectives and editorial direction.
• Contribute to editorial planning cycles, content calendars, and integrated communication campaigns.

Editing, Copyediting, and Proofreading

• Edit and design video and editorial content in accordance with in‑house publication styles, editorial policies, and publishing specifications.
• Conduct research and verify facts, data, and statistics for accuracy and credibility.
• Proofread and refine stories, infographics, and various digital assets to maintain editorial quality.

Social Media Management

• Collaborate with internal and external stakeholders to maintain, update, and manage NUHS social media channels.
• Support content scheduling, community engagement, and performance tracking across platforms.

Marketing Communications

• Assist in the execution of cluster-wide marketing, branding, and outreach initiatives, including campaigns, advocacy efforts, and public education projects.
• Partner with NUHS Corporate Office departments on communications-related projects, ensuring consistent messaging and brand alignment.
• Provide input on campaign concepts, messaging frameworks, and key visuals.

Events Management

• Support the planning, coordination, and execution of departmental or cluster-level events, such as corporate ceremonies, media engagements, and internal activities.
• Manage event communications, collateral development, programme flow, and operational logistics.

Brand Management

• Support the department in the development of corporate and event collaterals.
• Ensure consistent application of NUHS brand guidelines across all communications touchpoints.

Administrative Duties

• Perform secretariat and administrative duties as required.

Requirements

Qualification Required and Area of Discipline

• Bachelor degree preferably in Mass Communications, Journalism, Marketing, Business Management or equivalent.
• Minimum 3 years of experience in communications, marketing, public relations, content creation or equivalent; in an agency, production house or corporate environment preferred. Healthcare experience will be advantageous.
• Strong writing, copyediting and proofreading skills.
• Good verbal and written communication skills.
• Strong project management skills and execution excellence.
• A keen ability in fostering strong partnerships with stakeholders for success.
• Self-starter, able to work independently and with a team
• Familiar with content creation landscape.
• Production/ Design/ Publication/ Social Media experience is advantageous.

Required Competencies and Capabilities (Skills, Experiences and Professional Licences)

• Strong writing skills including copywriting, business writing etc.
• Proficiency in Microsoft Office applications, Adobe Creative Cloud, Canva and Adobe PDF
• Experience in communications projects and events with multiple stakeholders
• Ability to multi-task and work under pressure and tight timelines
• Good interpersonal skills, team player who can work with different stakeholders