Assistant Executive(Marketing)

Canon Singapore; Singapore; On-site; SGD 42,000 - 66,000; Full time

Job summary

Canon Singapore is seeking an Assistant Executive to help develop and execute regional marketing strategies for the Regional Imaging Solution Business. You will collaborate with regional and country teams to drive multi-market campaigns, coordinate cross-functional efforts, and localize content to raise brand visibility across diverse markets.

The role focuses on supporting events, product launches, social media, and digital channels, with ongoing market research and performance reporting to

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or related discipline.
• Minimum of 3 years’ relevant regional product marketing, digital marketing, branding, or related roles.

Responsibilities

• Support planning and execution of integrated regional marketing campaigns across multiple countries and markets.
• Assist coordination of regional events, product launches, and promotional activities.
• Prepare marketing reports, management presentations, and campaign performance updates for regional stakeholders.
• Conduct market research and competitor analysis at regional and country levels.
• Maintain and manage regional marketing databases, assets, and documentation for consistency and compliance.
• Support development and adaptation of marketing content for local markets.
• Assist managing regional digital channels and social media platforms, including scheduling.
• Coordinate with internal stakeholders to ensure alignment and timely execution.
• Liaise with external vendors and agencies to support campaign delivery when required.

Skills

Communication

Coordination

Digital marketing

Content creation

MS Office

Video editing

Education

Bachelor’s degree in Marketing

Tools

DaVinci Resolve

Adobe Photoshop

Adobe Premiere Pro

Final Cut Pro

Job description

The Assistant Executive supports the development and execution of marketing strategies for the Regional Imaging Solution Business department. The role works closely with regional and country teams to support multi market campaigns, coordinate cross functional activities, and contribute to localized content development to strengthen brand visibility and product awareness across diverse markets.

Key Responsibilities

• Support the planning and execution of integrated regional marketing campaigns across multiple countries and markets
• Assist in the coordination and organization of regional events, product launches, promotional activities, and new product training programs
• Prepare marketing reports, management presentations, and campaign performance updates for regional stakeholders
• Conduct market research and competitor analysis at both regional and country levels to identify trends, insights, and opportunities
• Maintain and manage regional marketing databases, assets, and documentation to ensure consistency, compliance, and accessibility
• Support the development and adaptation of marketing content, including social media posts and promotional materials, to suit local market requirements
• Assist in managing regional digital channels and social media platforms, including content scheduling and engagement tracking
• Coordinate with internal stakeholders (e.g. regional sales, product, and country marketing teams) to ensure alignment and timely execution
• Liaise with external vendors, agencies, and regional partners to support campaign delivery when required

Educational Qualifications / Work Experience

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline
• Minimum of 3 years’ relevant experience in regional product marketing, digital marketing, branding, or related roles, preferably within a multi market or regional environment

Specific Skills (Knowledge, Skills, and Abilities)

• Strong communication and coordination skills, with the ability to work effectively across regional and cross cultural teams
• Good organizational and time management skills, with the ability to manage multiple priorities and meet tight regional timelines
• Knowledge of regional digital marketing channels, including Facebook, Instagram, LinkedIn, TikTok, and Google Ads
• Familiarity with content creation, localization, and social media management
• Proficiency in Microsoft Office applications, particularly Excel, PowerPoint, and Word
• Experience with design and video editing tools such as DaVinci Resolve, Adobe Photoshop, Adobe Premiere Pro, or Final Cut Pro is an added advantage