APJ Strategic Initiatives Lead, APJ Partner Core

Amazon Inc.; Singapore; On-site; SGD 300,000 - 520,000; Full time

Job summary

Amazon Inc. seeks a senior leader for APJ Partner Core to drive strategically important initiatives, shaping go-to-market strategy and partner programs across Asia Pacific and Japan.

You will lead innovation and execution, turning partner insights into measurable outcomes for AWS sales teams and partners. You will engage CXOs and senior partner executives, quantify value across cohorts, and propagate scalable pilots from one market to wider APJ adoption, ensuring cross-functional alignment and

Qualifications

• 10+ years of experience in partner/channel management, business development, GTM, product or program management, or consulting.
• Experience engaging and advising CXOs and senior partner executives on business strategy.
• Significant channel/distributor experience in partner management, business development, product marketing or program/product management.
• Excellent communication and presentation skills with senior-level executives.
• Experience driving innovation through a partner ecosystem with enterprise customers.
• Bachelor's degree or equivalent experience.

Responsibilities

• Execute and deliver a portfolio of APJ-wide strategic initiatives linked to business priorities with partners and cross-functional stakeholders.
• Advise CXOs and partner executives on business strategy and align with AWS priorities.
• Quantify value by sizing opportunities across partner cohorts and setting success metrics with regular reviews.
• Identify scalable pilots and document playbooks for wider APJ adoption.
• Partner with regional/global teams to scale initiatives beyond APJ.
• Define and deliver APJ go-to-market strategy, leading cross-functional teams without direct authority.
• Travel 30-40% within the APJ region.

Skills

Partner management

Go-to-market

Executive engagement

Stakeholder management

Innovation in partner ecosystem

Communication

Education

Bachelor's degree

Job description

Description

We're looking for a senior leader to drive strategically important initiatives and focus areas for AWS's Partner Core organization in Asia Pacific and Japan (APJ). You'll sit at the intersection of go-to-market strategy, scale mechanisms such as partner programs, and execution, turning partner insight into clear priorities and measurable outcomes.

This role leads the innovation, incubation, and execution of APJ-wide initiatives that impact our entire partner network and how AWS sales teams work with partners to grow. For example, you might explore how our consulting and software partners can accelerate agentic AI adoption for customers to drive transformative business outcomes across APJ and beyond.

You'll work directly with AWS Specialist and Partner (ASP) teams, AWS Global Sales (AGS) field teams, and partners to identify friction points, blockers, and emerging opportunities. You'll define metrics, set up the mechanisms to review initiatives, act on what you learn, and feed those insights into current and future planning.

Key job responsibilities

• Execute and deliver a portfolio of APJ-wide strategic initiatives directly connected to our business priorities, from kickoff through to measured outcomes, working with AWS partners and cross-functional internal stakeholders.
• Engage with CXOs and key partner executives and advise them on business strategy and drive alignment with AWS strategic priorities.
• Quantify the value of each initiative by sizing the opportunity across partner cohorts, setting success metrics upfront, and reporting results against them.Establish review mechanisms, including regular initiative reviews, clear ownership, and stage gates, that keep work moving, surface blockers early, and drive timely decisions.
• Identify what's working and scale it. Take proven pilot initiatives from one market or partner type to wider APJ adoption, and document the playbook so it can be reused.
• Partner with regional and global teams to scale successful initiatives beyond APJ.
• Serve as a key member of APJ Partner Core in defining and delivering the overall go-to-market strategy. Lead cross-functional teams without direct authority, aligning stakeholders behind priorities and trade-offs.
• Travel 30-40% within the APJ region.

Basic Qualifications

• 10+ years of experience in partner/channel management, business development, go-to-market (GTM), product or program management, or consulting.
• Experience engaging and advising CXOs and senior partner executives on business strategy.
• Significant channel and/or distributor experience, particularly in partner management, business development, product marketing or program/product management
• Excellent communication and presentation skills, both written and verbal, especially with internal and external stakeholder including senior-level executives.
• Experience driving innovation through a partner ecosystem, with solutions or programs that have succeeded with enterprise customers
• Bachelor's degree or equivalent experience.

Preferred Qualifications

• Experience selling to Fortune 1000 or Global 2000 organizations
• Experience influencing internal and external stakeholders on innovation through a partner ecosystem, with solutions or programs that have succeeded with enterprise customers
• Experience developing unique joint value propositions and product strategy within a partner ecosystem

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