AI Creative Producer

StarHub Ltd; Singapore; On-site; SGD 90,000 - 130,000; Full time

Job summary

StarHub Ltd is seeking an AI Creative Producer to lead the team’s AI-powered content generation across image, video, motion, voice, and audio. You will set creative and technical standards, build scalable production frameworks, and ensure brand-safe content at scale.

The role blends design judgment with deep generative AI expertise to deliver campaign-ready output. You will develop and maintain an AI prompt library, guide the wider production team, and stay ahead of AI tool developments to

Qualifications

• 4-6 years of experience spanning creative or digital design production and AI-assisted content creation.
• Strong creative and design foundation: layout, visual composition and commercial ad effectiveness.
• Experience producing creatives for sales campaigns, festive campaigns, product launches.
• Experience in agency, in-house, or commercially driven campaign production environments.
• Understanding of AI tool licensing for brand use.
• Experience with AI image generation workflows including prompt writing and visual consistency.
• Proficiency with AI video and motion generation tools.
• Experience with AI audio workflows including music generation and voice selection.

Responsibilities

• Lead and own the team's AI generation capability across image, video, motion, voice, and audio.
• Build and maintain the AI prompt library and generation frameworks for brand-consistent output.
• Set and uphold AI output quality standards against creative and brand briefs.
• Generate brand-aligned digital imagery using AI from prompt frameworks.
• Produce animated variants and motion graphics for digital ad formats.
• Create AI-driven short-form video content for Meta and other platforms.
• Produce AI voiceovers: tone, pacing, language variants.
• Generate AI music and audio beds aligned to campaign direction.
• Ensure outputs are platform-ready and brand-aligned.
• Stay updated on AI tool developments and provide recommendations.

Skills

Creative production

AI proficiency

Brand guidelines

Visual storytelling

Project leadership

Tools

Adobe Photoshop

Adobe Firefly

After Effects

Runway

Veo

Seedance

Job description

ROLE OVERVIEW

The AI Creative Producer is responsible for leading the team’s AI-powered content generation capabilities across image, video, motion, voice, audio, and emerging media. This role sets the creative, technical, and quality standards for AI-generated assets and develops scalable production frameworks that enable brand-safe, commercially effective content at scale. The successful candidate combines strong creative judgment with deep expertise in generative AI, transforming creative intent into repeatable workflows without compromising quality or craft. With a background in design, creative production, or content creation, the AI Creative Producer applies AI technologies to real-world marketing, advertising, and brand communications while championing innovation, evaluating emerging technologies, and driving continuous improvements in quality, efficiency, and creative effectiveness.

KEY RESPONSIBILITIES

• Lead and own the team's AI generation capability: image, motion, animation, video, voice, and audio
• Build and maintain the team's prompt library and generation frameworks: the reference system others work from for brand-consistent, campaign-ready AI output
• Set and uphold the AI output quality standard: evaluate all AI-generated assets against creative, brand, and brief requirements before they enter the production pipeline
• Generate brand-aligned digital imagery using AI from established and self-authored prompt frameworks
• Produce animated static variants: image-to-video, product motion, text animation, and background movement for digital ad formats
• Create motion graphics and short-form video for Meta, Instagram, and display using AI, generating, editing, and compositing to production standard
• Produce AI voiceover for video assets: voice selection, tone, pacing, and language variants
• Generate AI music and audio beds matched to campaign creative direction
• Ensure outputs are platform-ready, visually consistent, and aligned to campaign specifications and brand guidelines
• Maintain and contribute to the team’s AI prompt library, workflows, style references, and generation standards
• Stay current on AI tool developments relevant to brand and ad production; evaluate new tools and bring recommendations to the team
• Guide and upskill the wider production team on AI generation tools and best practices
• Undertake other duties, responsibilities, and projects as assigned by the supervisor or management, in line with evolving business and operational needs

• 4-6 years of experience spanning creative or digital design production and AI-assisted content creation; portfolio must show campaign-ready digital ad output, not AI experimentation
• Strong creative and design foundation: solid grounding in layout, visual composition, and what makes a commercially effective ad
• Experience producing creatives for sales campaigns, festive campaigns, product launches, and promotional events
• Experience working in agency, in-house, or commercially driven campaign production environments
• Solid understanding of digital ad composition, visual storytelling, and motion pacing
• Experience with AI image generation workflows, including precise prompt writing, visual consistency, and iterative asset creation using tools such as OpenAI, Gemini, Midjourney or equivalent platforms.
• Working proficiency in AI video and motion generation tools such as Kling, Runway, Veo, Seedance, or similar platforms for short-form digital content production.
• Experience with AI audio workflows, including music generation, voice selection, pacing, tone, and audio refinement using tools such as ElevenLabs, Suno or equivalent platforms.
• Able to generate, refine, and assemble campaign-ready creative assets independently
• Experience maintaining visual consistency and brand alignment across generated assets
• Strong creative judgment: evaluates AI output against layout, brand, and brief standards, not just technical output quality
• Understanding of AI tool commercial licensing for brand use

REQUIREMENTS

• Strong proficiency in Adobe Creative Suite, particularly Photoshop
• Experience using Adobe Firefly and AI-assisted workflows
• After Effects or motion graphics knowledge is an advantage
• Familiarity with ad automation and dynamic creative workflows is an advantage
• Print collateral production awareness is an advantage