Account Manager

Finnpartners; Singapore; On-site; SGD 70,000 - 110,000; Full time

Job summary

FinnPartners in Singapore is seeking an ambitious Account Manager to lead daily client work, manage plans and budgets, and translate client priorities into effective communications strategies.

You will engage senior stakeholders, drive media relations including exec profiling, and support crisis and issues management while growing the Singapore practice.

Qualifications

• 4–6 years in public relations or corporate communications, preferably in an agency.
• Experience in account management and media relations.
• Strong writing, presentation, and stakeholder management skills.
• Knowledge of Singapore media landscape is advantageous.

Responsibilities

• Lead day-to-day account management and build trusted client relationships.
• Develop and execute corporate communications strategies, including executive profiling.
• Build relationships with business journalists and major media outlets.
• Support crisis communications planning and issues management.
• Contribute to regional growth and opportunities for existing clients.

Skills

Public relations

Account management

Corporate communications

Stakeholder management

Writing & editing

Job description

About the Role

FINN Partners is looking for an ambitious, commercially minded Account Manager to join our Singapore team. Working with global clients across the hospitality and technology sectors, you will lead day-to-day account management and deliver corporate communications programmes spanning executive profiling, business media relations, and issues management.

We are looking for a curious, proactive professional who understands the business behind communications, is comfortable engaging with senior stakeholders, and is ready to take ownership, support team development, and grow with the business.

Key Responsibilities

Account and Client Management

• Lead day-to-day account management, providing proactive counsel and building trusted client relationships.
• Manage account plans, deliverables, budgets, timelines, and team resources to ensure high-quality delivery.
• Understand clients' business priorities and translate them into effective communications strategies.
• Identify opportunities to strengthen client relationships and expand existing accounts.

Corporate Communications and Media Relations

• Develop and execute corporate communications strategies, with a focus on executive profiling, thought leadership, and corporate reputation.
• Build relationships with business journalists and key media outlets, including leading business publications and broadcasters such as CNBC.
• Develop messaging, media briefs, executive talking points, and spokesperson briefing materials.
• Monitor business news, industry data, market developments, and competitor activity to identify media opportunities and provide strategic counsel.

Crisis and Issues Management

• Support crisis communications planning and manage emerging reputational issues.
• Prepare holding statements, Q&As, key messages, and executive briefs for sensitive situations.
• Support media training and spokesperson preparation for challenging interviews and high-pressure engagements.

Regional Expertise and Business Growth

• Maintain an understanding of Singapore's business and media landscape, with awareness of wider Southeast Asian markets, policy developments, and industry trends.
• Contribute to proposals, pitches, and new business opportunities while identifying opportunities to grow existing client accounts.
• Develop case studies and share industry insights to strengthen the team's expertise and client offering.

Team Leadership

• Guide and support junior team members, providing clear direction and constructive feedback.
• Coordinate resources, collaborate across teams, and contribute to a strong, knowledge-sharing culture.
• Take initiative, manage competing priorities, and help drive the team's growth and development.

Requirements

• 4–6 years of experience in public relations or corporate communications, preferably in an agency environment.
• Experience in account management, corporate communications, executive profiling, or business media relations.
• Strong understanding of the Singapore media landscape; regional Southeast Asian experience is an advantage.
• Commercially minded, with a genuine interest in business news, financial developments, industry data, and broader market trends.
• Excellent writing, presentation, analytical, and stakeholder management skills.
• Experience in crisis communications, issues management, or media training is an advantage.
• Exposure to hospitality, technology, cybersecurity, or other corporate-focused sectors is beneficial.
• Strong organizational skills, sound judgement, and the ability to manage multiple priorities.
• A proactive, entrepreneurial mindset with the ability to take ownership, work collaboratively, and support junior team members.

What Success Looks Like

You will quickly establish credibility with clients and colleagues, take ownership of account delivery, provide thoughtful communications counsel, and contribute to the growth of our corporate communications practice in Singapore.