Trade Marketing Manager - Pro

Husqvarna AB (publ); Huskvarna; On-site; SEK 520,000 - 760,000; Full time

Job summary

Husqvarna Group in Sweden is seeking a Trade Marketing Manager – Pro to lead marketing activation for the professional segment. You will drive cross‑functional collaboration with local and European teams across digital marketing, e‑commerce, PR and sales, while engaging customers, dealers and industry partners.

The role combines strategic thinking with hands‑on execution in a hands‑on, event‑driven environment. Travel across Sweden is required and fluency in Swedish and English is essential.

Qualifications

• Several years of experience within marketing, trade marketing, activations or a similar field.
• Proven experience managing projects from idea to execution.
• Experience working with cross-channel marketing, including digital and events.
• Strong understanding of how marketing drives sales and business impact.
• Ability to manage budgets and follow up on performance metrics.
• Fluent in Swedish and English, both spoken and written.

Responsibilities

• Take full ownership of marketing activation for the professional segment in Sweden.
• Act as the key link between internal teams, sales organisations, partners, and end customers, translating strategies into impactful activities.
• Collaborate closely with local and European teams across digital marketing, e‑commerce, PR and sales.
• Engage directly with customers, dealers, and industry partners.
• Execute event‑driven initiatives that combine strategic thinking with operational execution.

Skills

Marketing experience

Project management

Cross-channel marketing

Budget & metrics

Bilingual Swedish/English

Sales impact awareness

Job description

Last date to apply: 14 August 2026

We’re one of the world’s oldest startups – and we’re just getting started. At Husqvarna Group, innovation is in our DNA. With over 330 years of heritage and a passion for pioneering technology, we design and deliver world‑class products and solutions for forest, park, garden and construction care. From robotic lawn mowers to cutting‑edge chainsaws and sustainable battery systems, we’re shaping the future — and we want you to be part of it. This is your chance to join our Swedish marketing team and play a key role in strengthening our Pro business in Sweden. You will be part of a collaborative and high‑performing team, working at the intersection of marketing, sales, and customer engagement in a dynamic and international environment with a focus on the forestry and green space sector. In this role you will report to Daniel Andersson, Marketing Manager Scandinavia.

About the role

As Trade Marketing Manager – Pro, you will take full ownership of driving and executing marketing activation for the professional segment in Sweden. The role is highly cross‑functional, requiring stakeholder management and close collaboration with local and European teams across digital marketing, e‑commerce, PR and sales, while also engaging directly with customers, dealers, and industry partners. It is a hands‑on, event‑driven role combining strategic thinking with operational execution.

Responsibilities

• Take full ownership of marketing activation for the professional segment in Sweden.
• Act as the key link between internal teams, sales organisations, partners, and end customers, translating strategies into impactful activities.
• Collaborate closely with local and European teams across digital marketing, e‑commerce, PR and sales.
• Engage directly with customers, dealers, and industry partners.
• Execute event‑driven initiatives that combine strategic thinking with operational execution.

Qualifications

• Several years of experience within marketing, trade marketing, activations or a similar field.
• Proven experience managing projects from idea to execution.
• Experience working with cross‑channel marketing, including digital and events.
• Strong understanding of how marketing drives sales and business impact.
• Ability to manage budgets and follow up on performance metrics.
• Fluent in Swedish and English, both spoken and written.

Location

This position will be based in Sweden, preferably in Huskvarna but Stockholm may also be an option. The role requires frequent travel across Sweden and collaboration in the office at least 4 days a week (80%).

Application

We will review applications on an ongoing basis. Please submit your application in English as soon as possible. We do not accept applications via e‑mail due to GDPR regulations. For questions about the role, contact Daniel Andersson at [e-mail]. For questions about the recruitment process, contact Nina Hallin at [e-mail].

Equal Opportunity Employer

We are an equal opportunity employer and celebrate diversity. We are committed to creating an inclusive environment for all employees and candidates. Together as a team, we can bring the best ideas to life.