Trade Marketing Manager - Pro

Husqvarna AB; Huskvarna; On-site; SEK 550,000 - 750,000; Full time

Job summary

Husqvarna Group in Sweden is seeking a Trade Marketing Manager - Pro to drive and execute marketing activations for the professional segment nationwide. You will act as the primary link between internal teams, sales partners, dealers and customers to translate strategy into impactful campaigns.

This hands-on, cross-functional role requires stakeholder management, collaboration with regional and European teams across digital marketing, e-commerce, PR and events, and willingness to travel across

Qualifications

• A few years of experience in marketing, trade marketing or activations.
• Proven track record of managing projects from idea to execution.
• Experience with cross-channel marketing including digital and events.
• Strong understanding of how marketing drives sales and business impact.
• Ability to manage budgets and track performance metrics.
• Fluent in Swedish and English, written and spoken.

Responsibilities

• Own and drive marketing activations for the professional segment in Sweden.
• Collaborate with internal teams, sales, partners and customers to translate strategies into campaigns.
• Engage with cross-functional teams across digital marketing, e‑commerce, PR and events.

Skills

Marketing experience

Project management

Cross-channel marketing

Marketing impact

Budget management

Bilingual Swedish/English

Job description

At Husqvarna Group, innovation is in our DNA. With over 330 years of heritage and a passion for pioneering technology, we design and deliver world class products and solutions for forest, park, garden and construction care. From robotic lawn mowers to cutting‑edge chainsaws and sustainable battery systems, we’re shaping the future — and we want you to be part of it.

This is your chance to join our Swedish marketing team and play a key role in strengthening our Pro business in Sweden. You will be part of a collaborative and high‑performing team, working at the intersection of marketing, sales, and customer engagement in a dynamic and international environment with focus on the forestry and green space sector. In this role you will report to Daniel Andersson, Marketing Manager Scandinavia.

About the role

As Trade Marketing Manager - Pro, you will take full ownership of driving and executing marketing activation for the professional segment in Sweden. You will operate as a key link between internal teams, sales organizations, partners, and end customers – ensuring that strategies are translated into impactful activities.

This is a highly cross‑functional role where stakeholder management is critical. You will collaborate closely with local and European teams across digital marketing, e‑commerce, PR and sales, while also engaging directly with customers, dealers, and industry partners. This is a hands‑on, event‑driven role combining strategic thinking with operational execution, where your ability to influence and collaborate will be key to success.

About you

You are a relationship‑driven and commercially minded marketing professional who thrives in a role with many stakeholders and touchpoints. You enjoy being visible, building networks, and turning ideas into action.

You have a strong ability to navigate and engage different stakeholders – from internal teams to external partners and customers – and can translate diverse inputs into clear, impactful plans.

Your skills and background

• A few years of experience within marketing, trade marketing, activations or a similar field
• Proven experience of managing projects from idea to execution
• Experience working with cross‑channel marketing, including digital and events
• Strong understanding of how marketing drives sales and business impact
• Ability to manage budgets and follow up on performance metrics
• Fluent in Swedish and English, both spoken and written

Location

This position will be based in Sweden, with a preference for Huskvarna since that is where the rest of the team is located, but Stockholm may also be an option.

We believe in a dynamic, energized workplace and day‑to‑day collaboration, and we meet in the office at least 4 days a week (80%). The role also includes frequent travel across Sweden.

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