Regional Country Manager, North EU

GAC Motor Europe; Stockholms kommun; On-site; SEK 1,008,000 - 1,680,000; Full time

Benefits offered by this job

Ambitious employer

Fast career track

Competitive salary + bonus

Job summary

GAC Motor Europe seeks a Regional Country Manager for North EU to drive market operations, dealer development, and product launches across Nordic markets. You will set pricing, manage wholesale and retail targets, and coordinate logistics while collaborating with HQ and local partners.

The role requires 5–10 years in international market development within automotive sectors, strong English, and cross-cultural leadership. A competitive salary is offered along with a meritocratic bonus structure.

Qualifications

• Bachelor's degree or higher in Business Administration, Marketing, or related field.
• Fluency in English; proficiency in local Nordic languages is preferred.
• Experience in European markets and cross-cultural management is advantageous.

Responsibilities

• Oversee market operations and dealer network development across Nordic markets.
• Lead new product launches and market introduction with differentiated pricing.
• Develop wholesale sales targets and manage end-to-end orders and logistics.
• Monitor retail performance and inventory; implement corrective actions.
• Plan regional brand marketing and PR activities tailored to Nordic markets.
• Engage with authorities and industry associations to support business planning.

Skills

International market development

Country-level business management

European markets

Teamwork

Communication

Time management

Negotiation

Stakeholder management

Fleet sales

B2B business development

Education

Bachelor's degree or higher in Business Administration, Marketing, or related field

Tools

N/A

Job description

About The GACGAC MOTOR Europe was registered in March 2024 in Amsterdam and is part of the Guangzhou Automobile Group. Our business covers all aspects of passenger car sales, marketing and aftersales services. We are dedicated to delivering quality work and exceptional customer service in all aspects of our business.

About The GACGAC MOTOR Europe was registered in March 2024 in Amsterdam and is part of the Guangzhou Automobile Group. Our business covers all aspects of passenger car sales, marketing and aftersales services. We are dedicated to delivering quality work and exceptional customer service in all aspects of our business. Guangzhou Automobile Group Co., Ltd. (abbreviated as GAC group, 6601238.SH，02238.HK), headquartered in Guangzhou City, is a large joint-stock automobile enterprise listed in both Hongkong and Shanghai Stock exchanges. At present, it has about 100,000 employees. Fortunate Global 500 ranked No.181. The main business covers seven major sectors: research and development, vehicle, parts, energy and ecology, internationalization, commerce and transportation, investment and finance. Sticking to independent innovation and joint venture cooperation, GAC group is now transforming itself with all its strength to a technology-based enterprise. Adhering to the enterprise concept of 'Humanity', Credibility, Creativity', GAC is committed to building a world-class company which wins customers’ trust, ensures staff's well-being, and meets social expectations.

We are currently looking for Regional Country Manager, North EU, the details Job responsibilities as below:

Key Responsibilities

• Market Operations and Dealer Network Development Take full responsibility for business operations across the assigned markets in the Nordic region. Conduct comprehensive assessments of potential dealers' financial strength, operational capabilities, and service quality to identify and select qualified partners. Develop effective market entry strategies and phased dealer network expansion plans.
• New Product Launch and Market Introduction Oversee the entire new product introduction process across the assigned countries. Develop differentiated pricing strategies based on local customer needs and market conditions. Lead dealer training and retail promotional activities to ensure successful product launches and rapid sales growth.
• Wholesale Sales Planning and Order Fulfilment Develop monthly, quarterly, and annual wholesale sales targets, strategies, and commercial policies for the assigned markets. Manage and coordinate the end-to-end process, including customer payments, factory production scheduling, international logistics, shipping bookings, and vehicle deliveries to ensure smooth operations.
• Retail Performance and Inventory Management Regularly monitor retail sales performance, wholesale and retail data, and inventory levels across the region. Conduct root cause analysis for underperforming dealerships and implement corrective actions, including inventory optimization, additional promotional support, and adjustments to sales strategies.
• Brand Marketing and Public Relations Plan and execute regional brand marketing and PR activities, including new vehicle launch events, media test drives, international auto shows, and localized digital marketing campaigns. Tailor marketing initiatives to Nordic cultural preferences and consumer expectations to continuously strengthen brand awareness and customer perception.
• Media Monitoring and Brand Reputation Management Work closely with headquarters and regional marketing and PR teams to establish an effective media monitoring and rapid response mechanism. Track local media coverage, social media discussions, and public sentiment to proactively manage and enhance the brand's reputation across the Nordic markets.
• Dealer Network Expansion and Sales Growth Leverage commercial policies and business development strategies to identify and develop potential dealer partners. Expand retail network coverage, explore growth opportunities in underserved markets, and drive overall regional sales performance.
• Budget Planning and Marketing ROI Management Manage and allocate the regional annual budget across dealer network development, sales promotions, brand marketing, and training activities. Regularly evaluate marketing effectiveness and return on investment to ensure efficient use of resources.
• Government Relations and Industry Engagement Establish and maintain regular communication with automotive industry associations, relevant government and trade authorities, and charging infrastructure operators across the Nordic region. Monitor changes in local regulations, import tariffs, government incentives, and subsidy policies to support business planning and decision-making.
• Market Intelligence and Business Reporting Regularly analyse and report on regional market performance, including retail sales, market share, dealer network development, inventory levels, and competitor activities. Proactively identify business challenges, recommend solutions, and communicate resource requirements to support regional business growth.
• Other Responsibilities Perform other duties and assignments as required by the company and management.

What You Bring

3. Strong customer-centric mindset with a results-driven approach.

• 5–10 years of experience in international market development and country-level business management within an automotive company, National Sales Company (NSC), or OEM headquarters. Experience in European markets is preferred.
• Bachelor's degree or higher in Business Administration, Marketing, or a related field.
• Excellent teamwork, communication, and interpersonal skills.
• Strong ability to prioritize tasks, work proactively, and manage time effectively.
• Strong negotiation and stakeholder management skills.
• Proven experience in fleet sales and B2B business development is mandatory.
• Fluency in English as a working language is required. Proficiency in local languages and experience in cross-cultural management are highly preferred.

What We Offer

• An ambitious employer; we only want the best for you.
• A fast career track like only few other companies can match.
• A competitive salary and excellent bonus structure (above market); at GAC we strongly believe and live by ownership and meritocracy.

If you have any questions, you may always reach out via [e-mail].

Company website

INTERNATIONAL | Where Craft Meets Technology

We are committed to creating a work environment of trust and respect for our employee, which we believe will motivate them to achieve their dreams together. Our employees and partners have always been relentless in their pursuit of excellence in the face of challenges. We are very proud of what we have achieved, and we are proud of our leadership. We hope you will give full play to your talents and help make GAC a world-class company.