Product Marketing Communications specialist – interim

Bohmans Nätverk AB; Västerås kommun; On-site; SEK 600 000 - 800 000; Full time

Job summary

A leading technology company in Vasteras is seeking a Product Marketing Communications Specialist to enhance visibility through effective communication strategies. The role involves developing marketing materials, coordinating communication plans, and working closely with product management. Candidates should have 3 years of experience in industrial marketing and communications and hold a degree in a relevant field. The ideal candidate will be fluent in English and proficient with various digital tools.

Qualifications

• 3 years of experience in industrial Marketing and Communications.
• Fluent in English; other languages desirable.
• Self-motivated and a drive to get things done.

Responsibilities

• Develop messaging based on value propositions and product positioning.
• Coordinate and implement communication plans aligned with business priorities.
• Develop and maintain marketing materials and content.

Skills

Creative writing

Project management

Understanding complex technology

Fluent in English

Proficient with MS Office

Proficient with Adobe Creative Suite

Education

Degree in Marketing and Communication

Tools

MS Office

Teams

SharePoint

Adobe Creative Suite

Job description

Product Marketing Communications Specialist – Interim

We are looking for a Product Marketing Communications specialist for our client in Vasteras.

Role Overview

Responsible for driving product-related internal and external communication across geographies and stakeholder groups to maximize visibility. A key focus is on product launches and major releases.

Work closely with Product Marketing management and Product management to develop product marketing collaterals and execute product launch plans.

• Understanding complex technology
• Diverse and multi-lingual markets and large geographic coverage
• Working with cross-business teams and communication functions
• Managing differing expectations and priorities of diverse stakeholders
• Following multiple processes to ensure compliance with business priorities
• GDPR compliance

Responsibilities:

The job requires strong marketing communication and project management skills, the ability to create marketing material for highly technical solutions, and to cooperate with various stakeholders globally like product management and communications. The key areas of responsibility include but are not limited to:

• Develop messaging based on value propositions and product positioning.
• Coordinate and implement communication plans aligned with the product/business areas/division priorities.
• Develop and maintain marketing materials and content (including brochures, PPTs, product photos, multimedia, and digital tools) in cooperation with Product Management and Product Marketing Management while ensuring adherence to global brand guidelines.
• Define marketing communications tactics to support product launches
• Develop and maintain the web and intranet product pages
• Maintain a library of product-related photos and video, media bank, and PIR, graphics, and product documentation
• Define efficiency, quality, and business impact metrics for the communication activities and regularly review and evaluate results
• Coordinate and facilitate internal webinars.

Preferred Experience, Skills, and Background:

• 3 years of experience in industrial Marketing and Communications
• Degree in Marketing and Communication
• Fluent in English; other languages desirable
• Proven experience in creative writing
• Proficient with MS Office, Teams, SharePoint, and Adobe Creative Suite
• Creative thinker, open-minded, autonomous, and ready to explore new things
• Proven ability and experience to communicate effectively with partners, vendors, internal customers, and colleagues.
• Self-motivated and a drive to get things done

Contact Information:

We are an equal opportunities employer and welcome applications from all qualified candidates.