Nordic Shopper Activation & Growth Lead

Philips Iberica SAU

Stockholms kommun

Hybrid

SEK 900,000 - 1,150,000

Full time

14 days+
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Job summary

Philips Iberica SAU in Sweden is seeking a seasoned Shopper Activation Manager for Oral Health Care to lead shopper activation and category growth across the Nordic market. You will develop and execute activation plans, ensuring strong brand consistency and impactful in-store experiences in collaboration with marketing, commercial teams and retailers.

You are a data-driven, hands-on professional with 10+ years in retail shopper marketing, able to translate consumer insights into compelling trade

Qualifications

  • 10+ years of experience in retail shopper marketing.
  • Experience in developing category strategies.
  • Deep understanding of consumer behaviors and turning insights into trade arguments.
  • Hands-on, proactive, detail-oriented, and committed to excellence in shopper experiences.
  • Analytical, data-savvy, and able to use Excel or dashboards to track performance.
  • Team player and strong communicator across stakeholders.
  • Delivers excellent execution and drives results.

Responsibilities

  • Translate consumer behavior and category strategies into activations that drive purchases.
  • Ensure in-store presence (offline and online) is state of the art.
  • Monitor and report on activation effectiveness and identify improvements.
  • Collaborate with retailers to ensure campaign execution.

Skills

Shopper activation
Category growth
Retail marketing
Data analysis
Excel dashboards
Cross-functional collaboration

Tools

Excel
Dashboards

Job description

Philips Iberica SAU in Sweden is seeking a seasoned Shopper Activation Manager for Oral Health Care to lead shopper activation and category growth across the Nordic market. You will develop and execute activation plans, ensuring strong brand consistency and impactful in-store experiences in collaboration with marketing, commercial teams and retailers.

You are a data-driven, hands-on professional with 10+ years in retail shopper marketing, able to translate consumer insights into compelling trade

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