Nordic MarTech Data & Platform Lead

Tryg Forsikring AS

Stockholms kommun

Hybrid

SEK 1,100,000 - 1,800,000

Full time

14 days+
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Job summary

Tryg Forsikring AS in the Nordics seeks a Teamlead Marketing Automation MarTech Data & Platform to guide a cross-country team of Data Engineers and Architects, driving customer engagement, personalization, automation, and measurement.

You will set direction with the leadership team for Nordic roadmaps, ensure data governance and platform utilization, and develop the team to deliver data-driven marketing across Sweden, Denmark, Norway and beyond.

Qualifications

  • Proven experience leading data and platform teams and previous people management responsibility
  • Strong understanding of customer data, Marketing Automation, and MarTech ecosystems
  • Experience with CDPs, customer journeys, segmentation, and personalization
  • Understand data governance, quality, privacy, and GDPR in a marketing context
  • Strong stakeholder manager with cross-country collaboration
  • Strategic mindset with delivery focus
  • Comfortable working in a Nordic organization and professional English communication

Responsibilities

  • Lead, coach, and develop a team of Data Engineers, Data Architects, and Data Developers as well as Platform Solution Architects and Platform Developers
  • Set direction and priorities for the Nordic Marketing Automation MarTech Data and Platform roadmap
  • Ensure high-quality, compliant, and actionable customer and marketing data processes
  • Ensure platform tech stack is utilised effectively
  • Drive improvements in reporting, measurement, and attribution
  • Support development and optimization of CDP capabilities
  • Establish and strengthen data governance, quality, and privacy practices
  • Translate complex data opportunities into clear priorities and outcomes

Skills

People leadership
Data platforms
CDP
Marketing automation
Stakeholder management
English proficiency

Tools

Adobe
Salesforce Marketing Cloud
Dynamics 365
Braze
HubSpot
Eloqua
Power BI
Tableau
Looker
Google Analytics
Azure
AWS
Google Cloud

Job description

Tryg Forsikring AS in the Nordics seeks a Teamlead Marketing Automation MarTech Data & Platform to guide a cross-country team of Data Engineers and Architects, driving customer engagement, personalization, automation, and measurement.

You will set direction with the leadership team for Nordic roadmaps, ensure data governance and platform utilization, and develop the team to deliver data-driven marketing across Sweden, Denmark, Norway and beyond.

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