Marketing Specialist

JobBusters AB; Sweden; On-site; SEK 600 000 - 800 000; Full time

Job summary

A leading consultancy firm is hiring a Marketing Specialist to join their European Marketing Team in Stockholm. The role requires 5-7 years of B2B marketing experience, particularly in financial services or sustainability. Responsibilities include executing multi-channel marketing strategies, creating marketing collateral, and driving event marketing efforts. Strong communication skills and familiarity with tools like Salesforce and Marketo are essential.

Benefits

Collective agreement

Wellness allowance

Benifex

Qualifications

• 5-7 years of B2B marketing experience in financial services or sustainability.
• Proven success in demand generation marketing and sales pipelines.
• Strong understanding of financial markets and regulatory environments.
• Availability to start immediately.

Responsibilities

• Design and execute multi-channel marketing strategies.
• Create impactful collateral for marketing initiatives.
• Drive event marketing for industry-leading conferences.
• Analyze KPIs and optimize marketing performance.
• Manage the marketing funnel from awareness to conversion.

Skills

B2B marketing experience

Financial services knowledge

Marketing automation tools

Salesforce experience

KPI analysis

Education

Bachelor's degree or equivalent

Tools

Marketo

Salesforce

Job description

Overview

Are you ready to put your marketing skills to work at the intersection of finance, technology, and sustainability? We’re looking for a dynamic and results-driven Marketing Specialist to join our client’s European Marketing Team.

This isn’t just another marketing role. It’s your chance to:

• Shape how their innovative Fixed Income and Carbon offerings are positioned in the market.
• Collaborate with product experts, sales teams, and business leaders to craft campaigns that make an impact.
• Contribute to the growth of a business that’s helping transform the capital markets and support the shift towards a more sustainable economy.

You’ll be based in Stockholm working closely with their Head of Marketing for European Markets (London-based) and a team of ambitious professionals who thrive on creativity, precision, and results.

What you’ll be doing

• Designing and executing multi-channel marketing strategies that build visibility and drive engagement.
• Creating impactful collateral – from presentations and sales enablement tools to thought leadership and event support.
• Partnering with agencies and internal teams to bring creative concepts to life, always on time and on budget.
• Driving event marketing for industry-leading conferences and seminars.
• Measuring what matters: analyzing KPIs, tracking ROI, and constantly optimizing performance.
• Leading the charge in managing the marketing funnel – from awareness to conversion – ensuring seamless collaboration with sales.

To succeed in this role, you will need

• Bachelor's degree or equivalent.
• 5-7 years of B2B marketing experience, with a focus on financial services, ESG/sustainability, or/and investment/trading.
• Proven success in B2B demand generation marketing, with experience in building marketing funnels and understanding sales pipelines.
• Strong understanding of financial markets, products, and regulatory environments.
• Familiarity with marketing automation tools such as Marketo.
• Essential experience with Salesforce and funnel management, including reporting, data, and analytics.
• Available to start immediately.

Who You Are

We are looking for a strategic thinker who loves rolling up their sleeves to get things done. You have strong communication skills and an eye for creative detail, and you have curiosity, adaptability, and a passion for continuous improvement.

We look forward to receiving your application

Scope of employment: Full-time, 100%

Type of contract: Fixed-term employment as a consultant via JobBusters.

Start date: Immediately.

Selected benefits: Collective agreement, wellness allowance, Benifex

In your application: Please ensure that your CV clearly demonstrates how you meet the qualifications required by the client.