Global Content Strategy Lead

Inter IKEA Group; Älmhult; On-site; SEK 650,000 - 850,000; Full time

Job summary

Inter IKEA Group is seeking a Common Content Manager in Älmhult, responsible for developing a global content portfolio that connects the IKEA range with people's everyday lives. This role entails turning insights into impactful content while leading collaboration across various teams.

The ideal candidate is an experienced marketing leader skilled in driving strategic marketing communications. Strong leadership, creativity, and an understanding of consumer behavior are essential.

Qualifications

• Strong experience in leading retail marketing plans.
• Proven experience in global marketing communication.
• Ability to lead teams and influence stakeholders in complex environments.

Responsibilities

• Own and drive the Common Content portfolio end-to-end.
• Steer performance, priorities, and investments with budget management.
• Lead portfolio planning by combining insights, creative direction, and range priorities.

Skills

Retail Marketing

Global Marketing Communication

Consumer Behavior

Creative Communication

Job description

Inter IKEA Group is seeking a Common Content Manager in Älmhult, responsible for developing a global content portfolio that connects the IKEA range with people's everyday lives. This role entails turning insights into impactful content while leading collaboration across various teams.

The ideal candidate is an experienced marketing leader skilled in driving strategic marketing communications. Strong leadership, creativity, and an understanding of consumer behavior are essential.