Field Brand Manager

Galderma; Danmark; Hybrid; SEK 600 000 - 800 000; Full time

Job summary

A leading dermatology company is seeking a Field Brand Manager Ax in Stockholm or Copenhagen. The successful candidate will drive sales and brand awareness across the Nordics. Responsibilities include developing brand plans, executing marketing campaigns, and collaborating with cross-functional teams. Minimum 5 years' experience and a bachelor's degree are required, alongside proficiency in English and a Nordic language. This role offers a competitive salary and a hybrid working environment.

Benefits

Competitive compensation package

Hybrid work culture

Diversity and inclusion initiatives

Qualifications

• Minimum of 5 years of experience in marketing/brand management, particularly in aesthetics.
• Strong understanding of the local market landscape and trends.
• Proficiency in English and one or more Nordic languages.

Responsibilities

• Develop Annual Brand Plans collaborating with stakeholders.
• Execute 360° marketing programs to build brand awareness.
• Lead cross-functional projects and collaborate with key partners.

Skills

Brand management

Digital Marketing

Collaboration skills

Market analysis

Education

Bachelor's degree in business economics, marketing or communication

Job description

Overview

Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story.

We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.

At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.

At Galderma we’re unique and we embrace difference

Whether it’s the unique breadth of our integrated offering that covers Aesthetics, Consumer, and Prescription products; or our commitment to recognising and rewarding people for the contribution they make – working here isn’t like anywhere else.

At Galderma, we actively give our teams reasons to believe in our ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.

Job Title: Field Brand Manager Ax

Location: Stockholm, Sweden or Copenhagen, Denmark (hybrid)

Job Description

We are seeking a highly skilled and experienced Field Brand Manager to join our Aesthetics (Ax) team at Galderma, focusing on driving Sales and Brand awareness in the Nordics region (Sweden, Denmark, Norway and Finland). The successful candidate will be responsible for implementing product and brand management plans and processes to maximize the appeal of our products to target customers. This role involves extensive collaboration with internal and external stakeholders to drive the success of our brands, in line with our Integrated Dermatology Strategy. The role reports to IA Nordics Marketing Lead.

Key Responsibilities

• Develop Annual Brand Plans in collaboration with relevant stakeholders, owning subsequent implementation and demand/financial forecasting of brands (at SKU level).
• Develop strategies to identify market opportunities, commercialize new products and services, and allocate resources effectively.
• Execute 360° innovative marketing programs to build brands, support accounts, consumer awareness and strengthen B2B, B2B2C and B2C communication, to drive awareness and traffic to clinics.
• Measure ROI of each campaign.
• Lead creation of innovative campaigns for Corporate/Key Accounts to drive long-term partnership building (joint business planning) from a marketing perspective. Includes the co-development of trade marketing and digital campaigns to engage, attract and convert patients.
• Lead cross-functional projects and team. Collaborate with key partners including medical teams, cross functional team, channels, and sales teams to implement brand campaigns
• Monitors effectiveness of marketing campaigns and tactics and coordinate within the IDS team to monitor product performance and directing product and/or marketing adjustments
• Conduct frequently field visit and build strong relations with KOLs as well as defined strategic key and corporate
  accounts
• Support with development and implementation of appropriate product pricing and promotional strategies.
• You will work closely with the Marketing Lead, Head of Sales, Cluster Business Unit Head, Global Marketing, Medical team, GAIN Manager, Account managers and Sales/Marketing Coordinators and External trainers and KOLs, HCPs and consumers
• Build strong, trusting cross-functional relationships with Galderma managers and Galderma colleagues
• Understand customer and key stakeholders' interests and concerns and advise colleagues, managers, customers, and key stakeholders
• Provide product and brand guidance to line managers and colleagues
• Manage and being responsible for keeping designated marketing investment budget
• Ensure compliance to legislation and internal rules in every aspect

Skills & Qualifications

• This position requires a university or bachelor degree in business economics, marketing or communication & a driver license
• A minimum of 5 years of experience in marketing/brand management in a B2C setting, particularly managing brands in aesthetics and/or OTC/Cosmetics.
• Strong understanding of the local market landscape and trends would be an asset
• Digital Marketing experience- creating and executing 360° marketing campaigns, including success with digital/social, to drive brand awareness and conversion.
• Excellent influencing and collaboration skills to partner with key internal and external stakeholders.
• Proficiency in English and one or more Nordic language
• Strong oral and written communication skills to convey complex issues and influence others

What we offer in return

• You will be working for an organization that embraces diversity & inclusion and believe we will deliver better outcomes by reflecting the perspectives of our diverse customer base.
• You will receive a competitive compensation package with bonus structure and extended benefit package.
• You will be able to work in a hybrid work culture.
• You will participate in feedback loops, during which a personalized career path will be established.
• You will be joining a growing company that believes in ownership from day one where everyone is empowered to grow and to take on accountability.

Next Steps

• If your profile is a match, we will invite you for a first virtual conversation with the recruiter.
• The next step is a virtual conversation with the hiring manager.
• The final step is a panel conversation with the extended team.

Our people make a difference

At Galderma, you’ll work with people who are like you. And people that are different. We value what every member of our team brings. Professionalism, collaboration, and a friendly, supportive ethos is the perfect environment for people to thrive and excel in what they do.