Digital Marketing Communicator to Mediplast - TILLSATT

Rekryteringsspecialisten AB; Malmö kommun; On-site; SEK 390,600 - 558,000; Full time

Job summary

Ett framstående medtech-företag söker en Digital Marketing Communicator för att driva digitala marknadsföringsinsatser och stärka företagets synlighet. Du kommer att fokusera på lead generation via verktyg som LinkedIn och SEO, samt skapa engagerande innehåll. Den idealiska kandidaten har 3–5 års erfarenhet inom digital marknadsföring och är skicklig i att använda AI-verktyg samt sociala medier. Positiv arbetsmiljö och möjlighet till kreativt arbete.

Qualifications

• 3–5 års erfarenhet inom digital marknadsföring eller kommunikation.
• Starka färdigheter i att skriva och skapa engagerande innehåll.
• Erfarenhet av arbete med AI-baserade verktyg.

Responsibilities

• Led och utför digitala marknadsföringsinsatser.
• Generera kvalitetsledningar genom LinkedIn och webbutik.
• Förbättra företagets närvaro på sociala medier.

Skills

Digital kommunikation

Lead generation

SEO

Social media

Innehållsskapande

AI verktyg

Analytiska verktyg

Tools

PowerPoint

Google Ads

Adobe Photoshop/InDesign

Job description

About the company

Mediplast is part of AddLife group and shares their vision of improving people’s lives by being a leading, value-creating player in Life Science. As a member of this larger Medtech family, we can provide you with additional consulting and services, as well as product training.

As a company producing and distributing medical solutions, sustainability is ingrained in our DNA. We recognize the importance of sustainability and our role in ensuring the long‑term viability of our planet and its resources. We are mindful in our use of resources and respectfully implementing sound governance practices and complaint behaviour across our organization. We embrace and drive ESG principles in all aspects of our operations. At Mediplast we recognize the importance of fostering positive social impact and maintaining strong relationships with our employees, customers, and communities.

We strongly believe in fostering a culture that is characterized by humility, helpfulness, personal ownership, and respect amongst each other. By committing to a profound human approach internally, we are convinced that this also mirrors our interactions and relationships with our external stakeholders. We believe this is the reason why we are seen as a trusted and engaged partner with genuine care for people.

Digital Marketing Communicator to Mediplast

We are on the lookout for an energetic, dynamic, and digitally‑savvy professional who will play a pivotal role in how we connect with our customers and the market. If you are passionate about digital communication, lead generation, AI tools, and creative content—and know how to make an impact on LinkedIn and beyond—we want to meet you!

Key Responsibilities

• Lead and Execute Digital Marketing Initiatives: Spearhead innovative digital marketing strategies that resonate with our audience.
• Drive Targeted Lead Generation: Utilize LinkedIn, online campaigns, SEO, and web‑based advertising to generate quality leads.
• Manage and Develop Online Presence: Enhance our website and social media platforms to strengthen our brand visibility.
• Create Engaging Content: Develop compelling content and sales‑support materials, including PowerPoint presentations.
• Leverage AI Tools: Implement AI‑based tools to optimize content creation, marketing automation, and customer engagement.
• Build Market Insights: Conduct trend analyses to inform strategic marketing decisions.
• Support Internal Communication: Assist with LMS trainings and company‑specific presentations.
• Collaboration: Collaborating closely with our Sales teams, Product Managers and Marketing Coordinators, to align marketing activities and material.

About you

The ideal candidate will possess a blend of technical skills and personal attributes that drive successful digital marketing campaigns. Strong communication skills are essential, as you will be crafting compelling content and engaging with diverse audiences across multiplatforms. You should be digitally‑savvy, with a deep understanding of social media trends, SEO, and analytics tools. A proactive and adaptable mindset is crucial, as the digital landscape is ever‑evolving. We value team players who can collaborate effectively while also taking the initiative and working independently. A creative thinker with a keen eye for detail and a passion for storytelling will thrive in this role!

• 3–5 years’ experience in a digital marketing, communication, or lead generation role
• Solid experience in online marketing, SoMe (especially LinkedIn), content creation, and lead generation tools
• Skilled in PowerPoint and visual presentation design
• Familiar with AI‑based tools and how to integrate them into marketing workflows
• Knowledge of SEO, Google Ads, and digital advertising platforms
• Strong written and spoken communication skills in English and Danish or Swedish
• Basic skills in Adobe Photoshop/InDesign
• Experience from an international company is a plus

For us, it is important that you contribute to a healthy culture that is characterized by humility, helpfulness, respect, great personal ownership and always with a clear focus on the patient and healthcare professionals.

Denna tjänst är redan tillsatt!

For more information about this exciting position, you are welcome to contact:

Marie‑Louise Borg, mobile [phone], [e-mail]