Media Buyer

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At TechBiz Global, we provide recruitment services to our TOP clients from our portfolio. We are currently seeking a Media Buyer to join one of our clients' teams. If you're looking for an exciting opportunity to grow in an innovative environment, this could be the perfect fit for you.

Key Responsibilities

1. Media Buying and Optimization: Plan, execute, and optimize media buying campaigns across multiple channels, including direct buys with publishers and adult ad networks such as Exoclick, TrafficJunky, TrafficStars, Adsterra.
2. Data-Driven Decision Making: Use analytics tools to monitor ad performance, conduct A/B tests, and make data-driven decisions to maximize campaign efficiency and ROI.
3. Automation and Tools: Implement automation tools to enhance campaign management and streamline processes.
4. Creative Testing and Optimization: Continuously test and optimize ad creatives based on performance metrics and market feedback.
5. Partnership Development: Build and maintain relationships with publishers, ad networks, and partners to secure favorable ad placements and negotiate terms.
6. Market Research: Stay informed on industry trends and platform policy changes to adapt strategies accordingly.
7. Reporting and Analysis: Generate performance reports, analyze data, and provide insights for strategy refinement.
8. Compliance and Risk Management: Ensure campaigns comply with platform regulations and manage risks, especially regarding adult content.
9. Experience: Minimum of 3 years in adult industry media buying with proven success on platforms like Exoclick, TrafficJunky, and TrafficStars.
10. Analytical Skills: Proficiency with tools like Google Analytics and Voluum to monitor and optimize campaigns.
11. Technical Knowledge: Familiarity with ad formats such as banners, preroll, push traffic, and others.
12. Negotiation Skills: Ability to negotiate and build long-term partnerships with publishers and networks.
13. Creative Optimization: Expertise in testing creatives and managing ad fatigue.
14. Adaptability: Ability to quickly adapt strategies to changing market conditions and regulations.

Soft Skills

• Strong communication and collaboration skills (fluent in English)
• Goal-oriented with ownership and commitment
• Proactive and strategic mindset
• Humble, willing to learn and open to feedback
• #NSFW: Comfortable working with uncensored content and models