Category Development Analyst (m/f/d)

Job Description

We have a great opportunity available for a Category Development Analyst (f/m/d) to make a difference at Kraft Heinz in Düsseldorf - Germany. You will join a high-performing team and report to the Category Development Lead, serving as the key interface between Marketing, Sales, Field Sales, and retail customers.

As a Category Development Analyst at Kraft Heinz, you will drive business growth through data-driven insights, develop and execute category strategies, and collaborate with cross-functional teams to achieve business outcomes. You will also provide actionable shopper insights to inform decision-making and identify growth opportunities.

Your Responsibilities

• Annual and Long-Term Planning
  • Develop and manage annual operating plans (AOPs) for your assigned categories, balancing current performance goals with future growth potential and collaborating with various stakeholders across the organization
  • Create and update 3- to 10-year strategic plans for our categories, outlining growth opportunities and aligning with market trends and Kraft Heinz's overall objectives
• Performance Review
  • Own and develop Monthly Performance Reports (MPRs) for your categories, providing clear insights on performance, opportunities, and risks
  • Analyze and connect with key performance indicators (KPIs) such as distribution, sales, and other metrics to measure category success.
• Forecasting and Strategic Planning
  • Deliver accurate long-term forecasts, taking into account changes in market dynamics, consumer behavior, and the competitive landscape
  • Lead the development of a clear vision for your categories, setting a path for growth that aligns with both customer and Kraft Heinz objectives

Your Qualifications

• Minimum of a Bachelor’s Degree in Management or Economics
• 1+ year of experience in Category Management or Commercial functions ideally within the FMCG sector
• Customer-facing experience, preferably in the retail sector
• Very good analytical skills, as well as strong Excel and PowerPoint skills
• Fluent in English, German is a nice to have

Professional Attributes

• Analytical: We are a very data-driven company, so being able to translate complex data into simple solutions while taking an analytical approach is key.
• Commercial acumen: You are always looking for ways to grow your business while exceeding your goals.
• Results-oriented: You focus not only on your own results, but always act in the best interest of the company.
• Communication skills: Due to your excellent communication skills, you are able to deal with a wide variety of partners.
• Ability to simplify: We like to keep it simple and implement quickly. Your ability to turn complex challenges into simple solutions is highly valued.

What We Offer

• A fast-track career that just a few other companies can offer
• A competitive salary and excellent bonus structure (above market average)
• Flexible working hours in a hybrid working model
• Attractive social benefits & employee benefits (e.g. company pension scheme, capital-forming benefits, corporate benefits and much more)

Our Hiring Process

After your application has been reviewed, you will be invited to have an initial phone call with the Talent Acquisition Team. If this is positive, you will have the following steps:

• Online test
• Interviews with:
  • Category Development Lead and HR Business Partner
  • Commercial Lead and Head of HR
• Business case presentation
• Everything positive? Then you are ready for Kraft Heinz!

Location(s)

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.