Regional Sales Director, Digital Solutions

Full time Regional Sales Director, Digital Solutions München - Germany Apply

Quadient is seeking a highly motivated Regional Sales Director to lead our Small and Medium Enterprise (SME) sales efforts in Germany for Beanworks, our industry-leading Accounts Payable automation solution. You will be responsible for developing and executing regional sales strategies, building a high-performing team of Partner Managers and Telesales professionals, and driving revenue growth through both direct and indirect channels. This role requires a strong understanding of the AP automation market, particularly in the competitive landscape against players like Sage.

What you will do

• Develop and execute a go-to-market strategy for the SME segment in Germany, focused on scaling Beanworks adoption.
• Recruit, lead, and mentor a team of Partner Managers and Telesales Representatives to achieve ambitious sales targets.
• Drive new business sales through both direct customer engagement and a network of channel partners and resellers.
• Build strong relationships with key partners, ensuring alignment in messaging, pipeline development, and co-selling activities.
• Establish a scalable and repeatable sales process that enables rapid customer acquisition.
• Analyze market trends, customer needs, and competitor activities (notably Sage) to identify growth opportunities and refine strategy.
• Collaborate cross-functionally with Marketing, Product, and Customer Success teams to ensure a seamless customer journey.
• Track and report on key performance metrics to senior leadership and continuously optimize sales performance.

Your Profile

• 7+ years in B2B sales leadership, with a strong track record in the SaaS space.
• Experience selling finance or ERP-related software (e.g., AP automation, accounting tools, or procurement solutions).
• Proven success in building and managing high-performing, hybrid sales teams (partner and telesales).
• Strategic thinker with hands-on execution capabilities.
• Strong understanding of the German SME market and SaaS buying behaviors.
• Excellent leadership and coaching skills, with the ability to inspire and drive performance.
• Fluent in German and English.
• Data-driven and process-oriented with CRM proficiency (Salesforce preferred).
• Experience working in or selling against Sage or similar competitors.
• Familiarity with accounts payable automation and/or financial operations.

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