Senior Data Analyst - Lounge by Zalando (all genders) IT & technology Berlin Posted on May 2, 2025

SENIOR DATA ANALYST CONSUMER INSIGHTS & SEGMENTATION

THE ROLE & THE TEAM

Join the Consumer Insight & Segmentation team within Lounge by Zalando’s marketing department. Our goal is to deepen our understanding of customers and translate data-driven insights into actionable strategies that enhance the customer experience. You’ll collaborate with Data Analysts and Scientists, driving innovation in marketing measurement, causal inference, and customer behavior analysis to shape our long-term business decisions.

INCLUSIVE BY DESIGN

At Zalando, our vision is to be inclusive by design. We do not discriminate based on gender identity, sexual orientation, personal expression, ethnicity, religious belief, or disability. You are encouraged to omit personal details like picture, age, or marital status from your application. We evaluate candidates solely on qualifications and merit.

We aim to provide a positive candidate experience. Please inform us of any accommodations needed during the process.

Learn more about our diversity & inclusion strategy: https://corporate.zalando.com/en/our-impact/dobetter-our-diversity-and-inclusion-strategy

Our employee resource groups: https://corporate.zalando.com/en/our-impact/our-employee-resource-groups

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

• Lead research and methodology development in Marketing Mix Modeling (MMM), incrementality measurement, and causal inference, using Bayesian and frequentist approaches.
• Mentor and upskill analysts, fostering a culture of learning and collaboration.
• Design and implement advanced statistical models to identify causal relationships between customer behavior and business KPIs, pinpointing key decision events in the customer journey.
• Drive marketing measurement research, collaborating with cross-functional teams (Data Engineering, Marketing & Analytics) and external partners.

WE’D LOVE TO MEET YOU IF YOU HAVE

• Masters Degree in Statistics, Economics, Applied Mathematics, Computer Science, or a related quantitative field.
• 5+ years of experience in causal inference, experimental/quasi-experimental design, and marketing measurement (e.g., MMM and incrementality measurement).
• Expertise in Bayesian/frequentist modeling and applying them to business problems.
• Proficiency in Python/R with relevant frameworks for statistical analysis.
• Experience with distributed systems (Spark, Databricks).
• A collaborative mindset, supporting team efforts and fostering teamwork.

OUR OFFER

Zalando offers a range of benefits, including:

• Employee shares program
• Discounts on fashion and beauty products (up to 40%)
• Zalando Lounge and discounts from external partners
• Two paid volunteering days annually
• Hybrid working model with at least 60% remote work
• Option to work from abroad for up to 30 days annually
• Starting with 27 vacation days
• Relocation assistance (subject to agreement)
• Family support services, health & wellbeing options, mental health support, and coaching
• Development opportunities via training platforms and peer reviews

Learn more about Zalando and our values: https://jobs.zalando.com/en/?gh_src=22377bdd1us

ABOUT LOUNGE BY ZALANDO

Lounge by Zalando is an online outlet offering fashion and lifestyle products across 17 European countries, featuring time-limited sale campaigns with discounts up to 75%. We focus on a wide range of brands, from sought-after labels to luxury brands, meeting diverse customer tastes and pioneering innovative supply chain solutions.