Digital Project Specialist

Want to work for a global organisation that focuses on health & hygiene? A company where there are Plenty of opportunities to develop and grow? If so, let's TORK...

Essity may be a company you are not familiar with, but you will know our market-leading consumer brands, including TENA, Bodyform, Cushelle, Velvet, Plenty, and Tork, as well as Leukoplast, Actimove, and JOBST within our medical portfolio. Our company mission is to break barriers and improve the well-being of people across the world through our health and hygiene products and solutions.

About the role

We are seeking a highly skilled and motivated individual to join our Digital Marketing team as a Digital Project Specialist. The role involves working proactively with key business stakeholders across our EMEA region as an advocate of change, challenging the status quo, and driving efficiencies through improved processes while bringing various teams (internal and external) along with you. Time will be divided between managing and delivering projects and supporting the Digital Marketing team with their projects.

What you will do

1. Support in defining and conducting digital platform & system (IT & Software) rollouts across our Martech solutions.
2. Lead in maintaining our Data Protection platform, OneTrust, ensuring platforms have the most up-to-date DPA and assessments completed across the region.
3. Support in outlining and using the CDP and Marketing Automation platform, contributing to defining and extracting the right KPIs for these digital tools across the region.
4. Identify opportunities and support projects to automate and optimise marketing workflows through strategic application of AI.
5. Assist our Data and Analytics lead in working with vendors to build measurement solutions like MMM and attribution models.
6. Collaborate with IT specialists to identify data sets for in-house initiatives.
7. Support regions and local markets with expertise and guidance in digital implementation processes for digital initiatives and on a category level, where applicable.
8. Stay abreast of industry trends and emerging tools to enhance our CG EMEA region.
9. Manage and administer multiple projects concurrently with attention to detail to ensure effective and efficient implementation.

Who You Are

1. Demonstrate a solid understanding of digital performance channels (e.g., PPC, SEO, social media) and offline channels (e.g., TV, radio, print) to analyze their contribution to the consumer journey.
2. Have a good understanding of marketing attribution best practices.
3. Possess strong analytical skills and the ability to use data for actionable insights to drive performance.
4. Have strong communication skills to work across diverse geographies and explain complex issues to non-technical audiences.
5. Relevant experience from within a digital marketing team, brand, or media organization.

About Our DEI Culture

Guided by our beliefs and behaviors, our culture connects our history with our future. At Essity, care, collaboration, and inclusion are practiced daily. Our purpose of breaking barriers to wellbeing promotes gender equality and enables customers and consumers to lead fuller lives at all stages. DEI is at our core.

As we work in diverse teams across geographies, cultures, and professional areas, inclusive leadership is essential. We believe diverse and inclusive teams foster innovation and profitable growth while helping us meet our climate targets.

What we can offer you

The opportunity to work for a leading global organization with potential career advancement in a dynamic manufacturing environment.

We value individual learning and professional development, empowering employees to reach their full potential within a culture driven by purpose.

We embrace individual differences, considering only professional experience, qualifications, key attributes, and working values in our hiring process.

What's next?

Essity declines direct contact with recruiting and staffing agencies, as well as job advertising sellers.

Together, we are improving lives, every day.

Working at Essity is more than a career—it's a chance to make the world healthier, more hygienic, and safer through impactful innovations and sustainable solutions, reaching more people with essential well-being products.