PR & Content Creation Manager (m / w / d)

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Hybrid

03.05.25

What are my responsibilities?

• Build and nurture strong relationships with trade and specialized media, industry and technical journalists and editors to secure coverage in key material handling and industrial automation publications.
• Develop and distribute press releases, ensuring timely and accurate dissemination of information.
• Provide corporate messages and PRs elaborated by the head of communication to trade and specialized media.
• Serve as the primary point of contact for trade and specialized media inquiries and coordinate interviews, press kits, and media engagements.
• Represent the company in material handling associations and industry forums, fostering relationships that support lobbying efforts and thought leadership initiatives.
• Coordinate the company's content hub.
• Work on the editorial calendar in coordination with the marketing team and the Head of Communication, ensuring consistent and strategic content planning.
• Develop high-quality, industry-specific content to reinforce the company’s expertise.
• Coordinate closely with the Head of Communication to ensure alignment with overall corporate messaging and brand strategy.
• Track and report on the impact of PR activities.

What do I need to qualify for the job?

• Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
• 3-5 years of experience in PR, media relations, or a related role, ideally within the B2B or industrial sectors.
• Demonstrated experience working with trade and specialized media and industry associations.
• Very strong writing skills for press releases, articles, and other PR materials.
• Fluency in English and German is mandatory; proficiency in another language is a plus.
• Excellent interpersonal and relationship-building skills, with the ability to collaborate effectively across teams.
• Proficiency in managing media tools and tracking media coverage.
• Knowledge of the material handling and/or industrial automation industry is a strong plus.
• Strong alignment with our corporate values: Long-term thinking, Commitment to excellence, Respectfulness, Passion for customers.

What do we offer?

• Attractive employer benefits: Secure job in a growing, international company.
• Agile working environment: Modern and well-equipped workplace, short decision-making processes thanks to flat hierarchies.
• Personal development opportunities, varied and responsible tasks.
• The chance to contribute your ideas and enhance innovative strength.
• Additional benefits: job bike, free parking, discounted lunch, etc.
• 30 days of vacation.
• Flexible organization of mobile and on-site work.

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