Global Market Strategy Manager (f / m / d)

We are seeking an experienced Global Market Strategy Manager for one of our customers in the semiconductor industry. The successful candidate will develop, implement, and oversee strategic marketing initiatives. This role involves creating and executing marketing strategies aligned with the business unit's goals. The ideal candidate will have a deep understanding of market trends and the ability to collaborate cross-functionally to drive growth and strengthen brand positioning.

Key Responsibilities

1. Market Research and Analysis:
   • Conduct thorough market research to identify trends, technological advancements, and the competitive landscape, focusing on backend processes in the semiconductor industry.
   • Analyze data to identify opportunities for product development, marketing campaigns, and strategic initiatives.
   • Gather and analyze information for new business areas beyond SUSS's existing operations, including M&A opportunities.
2. Strategic Planning:
   • Develop comprehensive marketing strategies aligned with medium- and long-term business goals.
   • Collaborate with leadership to understand business objectives and translate them into effective marketing strategies.
   • Evaluate and develop strategies for increasing brand awareness, technical partnerships, and go-to-market plans.
3. Cross-functional Collaboration:
   • Work with sales, product development, product managers, and marketing communications teams to ensure strategy consistency across all touchpoints.
   • Coordinate with external agencies, vendors, and partners to enhance marketing efforts and collaborations.
4. Budget Management:
   • Develop and manage the marketing budget for strategic initiatives and campaigns.
   • Allocate resources effectively and measure ROI to maximize investments.
5. Required Qualifications:
   • Bachelor’s degree in Marketing, Business Administration, or related field (MBA preferred).
   • Over 5 years of strategic marketing experience with a proven track record of driving growth.
   • Strong analytical skills, expertise in market research and data-driven decision-making.
   • Excellent communication and presentation skills; experience presenting at technical conferences is a plus.
   • Proficiency with marketing tools, CRM systems, and data analytics platforms.
   • High-level network in the semiconductor industry, especially in backend processes (preferred).
   • Experience with international travel and dealings with companies in Asia, US, and Western markets.

Location: Manager Strategy Fmd, Ismaning, Bavaria, Germany