Head of E-Commerce Content Marketing (m/w/d)

Head of E-Commerce Content Marketing (m/w/d)

Join us to apply for the Head of E-Commerce Content Marketing (m/w/d) role at Ippen Digital.

Job Overview

We are looking for a creative and strategic leader to develop and execute content strategies across Amazon touchpoints, lead a team of content creators, and drive innovation with AI tools.

Responsibilities

1. Develop and implement a data-driven, SEO-optimized content roadmap for all Amazon channels.
2. Lead, mentor, and develop a team of copywriters and designers.
3. Ensure all visual and textual content enhances conversion and aligns with brand style.
4. Identify efficiency improvements, standardize workflows, and initiate new content projects.
5. Advance the use of AI and automation tools to improve speed and quality.

What We Offer

• Creative freedom to shape team and content standards.
• Hybrid work environment: Munich office + remote options.
• Benefits such as Wellpass, mobility budget, and regular team events.
• Flat hierarchy and a passionate, innovative team.

Qualifications

• 5+ years in content or e-commerce marketing, with at least 2 years in a leadership role.
• Degree or training in graphic or communication design or a related field.
• Proven success in building and scaling content teams.
• Deep knowledge of Amazon content & SEO (product images, A+ Content, Brand Store, listing optimization).
• Creative and strategic thinker, data-savvy, able to craft compelling stories.
• Proficient with Adobe Creative Cloud and project management tools.
• Interest in new technologies like generative AI and hands-on application.

Application Process

Send your CV, a brief cover letter, and work samples (links or PDFs). For questions, contact our HR Manager Franzi at franziska.kogler@valuezon.de.