Partner Manager, Athlete & Community Partnerships (DACH)

Partner Manager, Athlete & Community Partnerships (DACH)

Berlin, Germany

About This Role

Strava is the app for active people. With over 150 million athletes in more than 190 countries, it’s more than tracking workouts—it’s where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, Strava’s got you covered. Find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today.

You are a savvy, grassroots marketer who is passionate about community building and engagement. You are passionate about sport, you have existing strong relationships within the running or cycling communities across Germany and have a reputation as a social connector. You are a self-starter and have the ability to drive projects independently while working closely with the UK & DE Partner Lead. You are excited to step into this new role, leading the way of growing Strava across Germany.

We follow a flexible hybrid model that generally translates to around half your time on-site in our Berlin office & community —roughly three days per week.

What You’ll Do:

• Acquire and retain partners (world class creators, community clubs & event organizers), both digitally & IRL, across the DACH region.
• Collaborate with key athletes, creators, community clubs & event organizers to help them get the most out of Strava’s products, to drive Community Partnerships OKRs (AKA get them on Strava)!
• Create, innovate and execute initiatives with creators, community clubs, and event organizers to deepen their product adoption and platform affiliation.
• Scale, measure and report on the impact of these partnerships; communicate these metrics and connect them to broader business trends and larger company initiatives. Use data to measure results and feedback to make constant improvements.
• Contribute to local DACH insights for the Global Team. Lead on monthly reports on trends, events, key clubs and influencers, and opportunities and recommendations.
• Champion inclusive practices that support a broader range of creators and communities on Strava and across the industry. Engage in ongoing learning and apply these insights to build a more welcoming and equitable platform for all.
• Support on the build of Strava’s B2B Content Platform - from German localisation, to conception, execution to maintenance.
• From strategy to execution, lead on producing engaging content for Germany Strava Club and Germany Newsletter, that focuses on retaining Community Partners.
• Support and collaborate on ad-hoc Global Projects. Build connections internally, enrolling & collaborating with teams across Strava.
• Travel and attend events throughout the region.

What You’ll Bring to the Team:

• +5 years of experience in Sport’s marketing, PR or sales
• Proficient in German and English (spoken, written, and read) and a deep understanding of German cultural nuance
• Bring an extensive list of Creator, Club or Event relationships in running or cycling across Germany
• Recognizing & connecting with the next big creators, community clubs & event organizers, staying ahead of industry trends
• Build relationships through regularly attend local community run or ride events
• You are proficient working with community monitoring software (Social Listening tools, Influencer Measurement tools) and community platforms (Eventbrite, Slack, Discord, Telegram)
• Articulating Community Partner feedback to internal stakeholders.
• Experience using data and analytics in the service of larger initiatives — ability to track, analyze and communicate key metrics and business trends.
• Knowledge of known & emerging social media platforms and how partners create content
• Deep passion for Strava and the health and wellness of the world’s athletes; you may not be a creator, but you understand the landscape and believe that high quality and inspiring content is important
• Project management experience, with experience leading and handling multiple time-sensitive, cross-functional projects on deadline
• Flexibility to regularly travel to key cities, community hubs and events across Germany & wider DACH region
• Communication and presentation skills
• Experience working with cross-functional teams to develop creative partner activations and community marketing campaigns
• Demonstrated experience thinking strategically about complex issues, leading to thoughtful recommendations and action plans

Compensation Overview:

At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market-based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three tiers based on a cost of labor index for that geographic area. We will determine the candidate’s starting pay based on job-related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner.

Compensation: €65,000-€80,000 euro per year. The base salary posted is within the compensation range for this role. This range reflects base pay only and does not include equity, or benefits. Your recruiter can share more about the specific salary range for your location during the hiring process.

Why Join Us?

Movement brings us together. At Strava, we’re building the world’s largest community of active people, helping them stay motivated and achieve their goals.

Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether you’re shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact. When you join Strava, you’re not just joining a company—you’re joining a movement. If you’re ready to bring your energy, ideas, and drive, let’s build something incredible together.

Strava builds software that makes the best part of our athletes’ days even better. Just as we’re deeply committed to unlocking their potential, we’re dedicated to providing a world-class, inclusive workplace where our employees can grow and thrive, too. Our culture reflects our community. We are continuously striving to hire and engage teammates from all backgrounds, experiences and perspectives because we know we are a stronger team together.

Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.