Strategist - stage curriculare

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Company Description

Publicis Groupe founded in 1926 by Marcel Bleustein-Blanchet, Publicis Groupe is today the world’s leading communication group. Present in Italy with three offices – Milan, Turin and Rome – and over 1500 professionals, the Group acts as a strategic partner for the growth of its clients, offering a wide range of competencies and integrated solutions in creativity, media, production and business transformation. BCube is part of Publicis Groupe, one of the largest communication groups in the world.

BCube

Ti senti pensieroso/a e spontaneo/a ma anche strategico/a e audace? In BCube potresti trovare il tuo habitat naturale! Sappiamo come entrare in contatto con le persone perché raccontiamo le storie che amano ascoltare. Siamo irresistibilmente autentici: quando creiamo, coinvolgiamo, guidiamo, amplifichiamo, facciamo crescere, massimizziamo, aumentiamo, potenziamo in tutto ciò che facciamo. Proprio come vogliamo che siano i tuoi brand.

Overview

BCube is looking for a Strategist - stage curriculare for the Milan office.

Responsibilities

• Support the team in defining social strategies and launch plans
• Monitor competitors and sector benchmarks to derive insights
• Contribute to defining tone of voice, channel and content strategy of brands
• Research data and cultural trends that inspire strategic/creative concepts
• Participation in brainstorming and review with strategy and content teams

Qualifications

• Currently enrolled in a degree course in Communication, Marketing
• Knowledge of the main social platforms: Instagram, TikTok, Facebook, LinkedIn, X, YouTube
• Understanding of engagement dynamics and social trends
• Interest in the strategic side relating to brands: positioning, target, tone of voice, competitor
• Ability to generate insights from quantitative/qualitative data
• Curiosity, proactiveness and flexibility to adapt to the rapid changes of the social world
• Knowledge of main content creation tools (e.g. CapCut)

Benefits

• Learning & Development: a personalized learning journey, an individual and needs-based approach, always on!
• Corporate benefits: a dedicated platform for our people, full of offers, discounts and more.
• Corporate Wellness: access to online training courses for your physical and psychological well-being.
• Work From Home: 2 days a week.

Our motto of Publicis Groupe "Viva La Différence".

We are committed to creating equal and inclusive experiences for all talent.

Seniority level

Not Applicable

Employment type

Internship

Job function

Business Development and Sales

Industries

Advertising Services

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