Global Product Marketing Manager - GPG Insulation & Components (f / m / d)

Overview

Description

The opportunity

As part of the Transformers Business Unit, the Global Product Group Insulation and Components strives to enable our partners to build superior transformers and support their growth to meet the demands of the supercycle and the accelerated energy transition. Our product portfolio is used by OEMs and end customers in various applications all over the world. With our global expansion and portfolio strategy, we have laid the foundation for further innovation and growth for the coming years.

Responsibilities

• Lead strategic Marketing and Sales for Transformer Insulation & Components, in alignment with GPG / BU strategy. Contribute to market-driven business strategy definition and translate mid-long term strategy into concrete M&S actions, initiatives, and programs, with appropriate segmentation and go-to-market approach. Continuously monitor leads, opportunity, and pipeline generation.
• Holistically oversees Insulation & Components marketing and sales strategy implementation, including boost programs, market coverage, and product-line sales plans by product, geography, segment, and accounts; ensure sales training, competences and processes and tools to drive customer service levels and customer experience.
• Define, develop, and deploy M&S transformational growth initiatives, ensuring proactive mindset, and effective set-up of customer-facing and support functions, including cross- and upsell capabilities. Drive and support E2E digitalization initiatives.
• Drive homologation efforts, account coverage and proactive positioning of product portfolio, and design and deploy appropriate M&S campaigns in salesforce, social media, tradeshows, and exhibitions.
• Regularly review market and technology trends and act as interface between external market and internal functions (e.g. Global Product Management, Sales, Operations, and R&D). Build bridges within GMU and wider M&S community to exchange news and updates, best practices, and success stories.
• Drive organizational capability to manage key accounts and multi-year supply agreements, anticipate and respond to customer requirements, and increase capability for lead generation, opportunity qualification, tendering and quotation at speed and at scale.

Your background

• University degree in Electrical or Mechanical Engineering, additional business degree would be a plus
• Industry knowledge about component business, industrial goods, relevant business models, and demand drivers, including relevant go-to-market and multi-channel approaches
• More than 7 years of experience in Electrification, Transformers, Sales & Marketing, Product Management, in an international / global environment
• Ability to build relationships and external partnerships
• Creative and result-oriented, self-driven business leader with strong analytical, reasoning, problem solving and organizational skills
• Excellent influencing, relationship, interpersonal and communication skills
• Capability to translate customer needs into commercial and portfolio activities
• Work experience in different countries and cultures
• Willingness to travel 10-30% of the time

More about us

• You will do interesting and enriching work, as part of a dynamic, passionate, and collaborative team which is committed to innovation, continuous improvement
• You will be stretched, encouraged, and supported to grow – we pride ourselves on providing strong learning and development opportunities
• We offer an environment that fosters collaboration, connection, and diversity of thought
• Our culture is one of a kind : Come as you are and bring your unique attributes, passion and drive to Hitachi Energy, contributing to making us ‘the place to be’ and to our purpose of advancing a sustainable energy future for all
• Flexible working, including hybrid / remote working opportunities
• A competitive compensation and benefits package

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