Head of Global Product Content & Localization (f/m/d)

Overview

Head of Global Product Content & Localization (f/m/d) to be based in our Milan office.

What You Will Do

• Define and oversee the global strategy for product copy — including descriptions, feature naming, and experience listings.
• Maintain and evolve Luxexperience’s product tone of voice, ensuring it aligns with the brand’s luxury positioning and user experience principles.
• Partner closely with Marketing and Buying Teams to deliver high-quality, conversion-driven copy throughout the user journey.
• Lead the global localization function for product copy, ensuring linguistic excellence and cultural relevance across all supported markets.
• Develop scalable localization workflows, integrating technology solutions (TMS, MT, AI-assisted tools) with human linguistic expertise.
• Oversee translation vendors and freelance linguists, enforcing brand standards and regional accuracy.
• Drive “transcreation” (creative localization) for key experiences, ensuring emotional and cultural resonance beyond literal translation.
• Establish global product content guidelines, tone-of-voice documentation, and glossary management systems.
• Implement editorial QA processes to guarantee linguistic quality, factual accuracy, and brand compliance across all languages.
• Conduct regular audits of live product content to identify optimization opportunities and ensure content consistency.
• Collaborate with Data and Insights teams to test and optimize copy for engagement, comprehension, and conversion performance.
• Work with Marketing to align product copy with campaign narratives and seasonal launches.
• Build, mentor, and scale a global team of product writers, localization managers, and editors.
• Manage external localization vendors, linguists, and QA partners.
• Track and report KPIs around content velocity, translation quality, and time-to-market.

Who You Are

• 10+ years of experience in product content, UX writing, or localization for a global brand (preferably luxury, travel, hospitality, or lifestyle tech).
• Proven leadership of international copy and localization teams across multiple languages.
• Strong understanding of content systems, TMS platforms, and localization workflows.
• Exceptional writing and editing skills; able to balance luxury tone with clarity and usability.
• Experience partnering with Product, Design, and Engineering teams in agile environments.
• Passion for cultural nuance, linguistic quality, and customer-centric storytelling.
• Deep appreciation for tone, precision, and the emotional power of language.
• Cultural sensitivity and empathy for global audiences.
• Strategic yet hands-on leader with a collaborative, detail-oriented mindset.
• Comfortable managing ambiguity and scaling operations in a fast-paced environment.

What We Offer

• Up to 37 days of holiday (including ROL and festivita’ abolite), depending on the length of service, starting with 33 days
• Language & e-learning courses
• Staff discount of up to 30%
• Ticket restaurant
• Access to LinkedIn Learning
• Discounted membership for selected sports platforms & gyms
• Individual support on mental health & well-being
• Social Day
• Employee Share Purchase Plan

Seniority level

• Executive

Employment type

• Full-time

Job function

• Product Management and Marketing

Industries

• Retail Luxury Goods and Jewelry