Sales manager - villa della pergola - villa della pergola

Sales Manager – Villa della Pergola

Location: Italia, Liguria, Alassio
Sector: Hotel/Turismo
Role: Commerciale/Vendite
Last updated: 27/11/2025

Company: Villa della Pergola, Relais & Châteaux – a luxury boutique hotel with 19 rooms spread across multiple historic buildings set in a lush botanical garden. The hotel offers spa, beauty & wellness, infinity pool and various wellness amenities. It is a member of the 580 global Relais & Châteaux network.

Job description: The property is in a period of growth and expansion and seeks a Sales Manager who can actively contribute to commercial development and strengthen market positioning in close collaboration with the General Management.

Key responsibilities

• Define and implement commercial and sales plans in alignment with General Management.
• Analyze target markets, identify new segments, partners and business opportunities (individual, corporate, leisure, events).
• Develop collaborations with aligned brands, industry operators, travel agencies and high‑end tour operators.
• Design and execute marketing and brand promotion strategies.
• Coordinate promotional and commercial communication activities, online and offline, in synergy with the property.
• Represent Villa de la Pergola and Relais & Châteaux at national and international fairs, workshops and industry events.
• Support development of experiential campaigns, offers and packages in line with the Maison philosophy.
• Prepare periodic reports and propose corrective actions and growth strategies.

Qualifications

• 3–5 years experience in sales/commercial roles, preferably luxury hotel or experiential tourism.
• In‑depth knowledge of luxury hospitality market dynamics and distribution channels.
• Excellent relational, negotiation and representation skills.
• Fluency in English (spoken and written).
• Good knowledge of CRM, channel management and revenue analysis tools.
• Proactive, flexible, strategic vision and strong results orientation.
• Sensitivity to service excellence, authenticity and Relais & Châteaux values.

Benefits

Permanent contract with remuneration commensurate with experience, meal and accommodation provision.

Equal Opportunity Statement

The offer is open to both sexes, in accordance with laws 903/77 and 125/91, and to people of all ages and nationalities, pursuant to legislative decrees 215/03 and 216/03.

Applicants must submit CV including photo and consent to personal data processing under GDPR. The offer applies to both sexes as per laws 903/77 and 125/91. Applications that do not meet the required qualifications will not be considered.