Senior Search & Social Specialist

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About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary & Impact

WPP Media is looking for an experienced Senior Search & Social Specialist to develop strategies, manage campaigns, and ensure seamless integration of Paid Search and Paid Social activities within broader media strategies.

Key Responsibilities

• Independently design and execute advanced Paid Search and Paid Social strategies.
• Manage high‑budget campaigns for large clients, ensuring top‑tier performance and ROI.
• Lead pre‑ and post‑campaign analyses to identify insights and opportunities.
• Provide strategic recommendations to clients and internal teams based on campaign data.
• Mentor junior team members and contribute to knowledge sharing within the department.

Requirements

• 5+ years of experience managing Paid Search and Paid Social campaigns.
• Proven success in handling complex campaigns and large‑scale budgets.
• Strong strategic mindset with the ability to make data‑driven decisions.
• Exceptional problem‑solving skills and the ability to work autonomously.
• Advanced expertise in tools such as Google Ads, Facebook Ads, Search Ads 360, Google Analytics, Amazon Marketing Services, and TikTok.
• Highly proficient in Excel, PowerPoint, and Outlook.
• Fluent in business English, with excellent communication and presentation skills.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in‑office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach. If you require accommodation or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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Location: Milan, Lombardy, Italy.