Global Trade Marketing Specialist (F/M/D)

Overview

We are looking for a dynamic, analytical, and internationally minded professional to join our Global Trade Marketing team. If you are passionate about FMCG, brand activation, and global markets, we would love to hear from you!

Responsibilities

• YOUR RESPONSIBILITIES
• Strategy Development & Execution
  • Support the creation and implementation of international trade marketing strategies to enhance brand visibility and drive sell-out across key channels.
• Market & Shopper Analysis
  • Conduct ongoing analysis of market trends and shopper behavior to tailor strategies to local needs.
• Go-to-Market & Localization
  • Collaborate with local marketing and sales teams to adapt central initiatives and support retail negotiations with compelling trade stories.
• Category Management
  • Contribute to optimizing assortment, pricing, and shelf strategy in partnership with international distributors.
• Performance Tracking
  • Monitor trade marketing initiatives using defined KPIs and help identify best practices for continuous improvement.
• Commercial Process Governance
  • Assist in standardizing key commercial processes in line with global guidelines.
• Channel Strategy & Portfolio Management
  • Support the development and execution of channel-specific strategies and align local product portfolios with global standards.

Your Profile

• University degree in Business, Marketing, Economics, or a related field.
• 3-5 years of experience in Trade Marketing, Shopper Marketing, or Customer Marketing within the FMCG sector, ideally in an international context.
• Proven experience in promotional activations, POP materials, sell-out analysis, and cross-functional collaboration.
• Experience in international markets or within a global HQ is a strong asset.
• Strong analytical and problem-solving skills.
• Proactive and results-driven mindset.
• Excellent interpersonal and communication skills.
• Ability to manage projects independently while working cross-functionally.
• Languages : Fluent in English and Italian; German is a plus.

What We Offer

• An international, family-owned company that cares about people and the planet
• Exciting role with a wide range of tasks and responsibilities
• Structured onboarding plan that enables our new employees to join the company quickly and successfully
• Fun at work, a friendly, collegial relationships at eye level, as well as the commitment to common goals
• Opportunities for home office 1-2 days a week
• Location
• Bozen / Bolzano

What Awaits You

• International and family owned company
• Professional and Personal development supported by a dedicated platform
• Jobspecific, structured and detailed onboarding phase
• Company restaurant with wholesome and healthy cuisine
• Flexible working hours and home office opportunity (if the job allows that)
• And a whole lot of crispy wafers...

GOODNESS IS A CHOICE