Head of Sales and Marketing

Overview

As the Head of Sales and Marketing, you will drive revenue and growth by leading both sales and marketing efforts for our digital agency. You will be hands-on in optimizing sales processes, building strategies to generate leads, building partnerships, and managing a high-performing team. With a proven track record in business development within the tech industry, you will work directly with C-level executives, key stakeholders, and decision-makers to help Five Jars reach its business goals and shape its future direction.

Key Responsibilities

• Team Management & Leadership: Recruit, train, and lead a high-performing sales and marketing team; motivate the team and ensure alignment with business objectives; set targets, monitor progress, and guide the team to exceed goals; build a development roadmap and refine workflows to improve efficiency.
• Sales: Develop and execute a sales strategy that drives prospecting, lead generation, and deal closing; utilize tools and outbound strategies to identify high-quality leads and convert them into long-term partnerships; drive direct sales efforts including proposal pitching and closing; oversee the sales process from lead generation to negotiation and closing; continuously optimize sales processes for efficiency and effectiveness.
• Marketing: Collaborate with the marketing team to drive brand awareness and customer acquisition; manage the agency\'s online presence (website, social media, etc.); oversee marketing campaigns across digital channels, events, and trade shows; guide content creation to clearly communicate the company\'s value proposition; lead participation at industry events and align event strategy with business goals.
• Strategic Partnerships & External Relations: Identify and cultivate relationships with potential clients, industry partners, and vendors; cultivate strong relationships with key clients and stakeholders; represent the company at industry events and trade shows.
• Budgeting and Financial Analysis: Create and maintain a department budget and forecasts; conduct regular financial analysis to measure campaign effectiveness; make data-driven decisions to improve ROI on marketing initiatives.

Requirements

• 5+ years of experience in business development, with a focus on sales experience and supporting marketing activities.
• Based in European timezone, with the ability to travel internationally (USA travel required).
• American visa is preferred, but we can assist with visa arrangements.
• Experience in a software development environment (software development agency, IT outsourcing, web-development, or design agency).
• Fluency in spoken and written English (C1 or confident B2 level).
• Proven success in solo sales within service-based tech B2B companies and in managing sales and marketing teams.
• Proven expertise in sales process optimization, lead generation, and campaign management; experience working directly with C-level executives and stakeholders.
• Experience participating in industry events and trade shows as an exhibitor.
• Technical understanding of web and mobile technologies; results-oriented with strong business awareness.
• Confident decision-maker with leadership ability to build and motivate high-performing teams.

Selection process

• Screening interview with TA Specialist (45 min)
• Qualification interview with COO (60 min)
• Final interview with CEO (60 min)
• Optional additional focus interview with C-level (60 min)
• References check
• Offer

Offer & Benefits

• 100% remote work
• Flexible schedule and a 7-hour working day
• Dynamic IT company in a web-development environment
• Regular business tips and conferences
• Flexibility in decision-making and contribution to company strategy
• Professional growth, performance and salary reviews
• Benefits such as paid vacation, sick leave, and other applicable days