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Start-Up Studio Brand Manager

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Milano
EUR 40.000 - 60.000
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3 giorni fa
Descrizione del lavoro

The ideal candidate will be responsible for the strategic and operational management of beauty brands developed within the Chromavis Start-Up Studio, ensuring strong brand identity, clear positioning, and consistent performance across all consumer touchpoints.

She/He will manage brands end-to-end, from concept definition to market execution, translating brand strategy into actionable plans and coordinating cross‑functional activities to ensure coherence, relevance, and commercial impact.

Reporting to the Head of Marketing Start-Up Studio, she/he will be accountable for the following:

  • Own and manage the overall brand management for assigned Start‑Up Studio brands, ensuring clear positioning, consistency, and long‑term brand equity.
  • Translate brand strategy into actionable plans across product, communication, content, and go‑to‑market initiatives.
  • Lead brand development activities, including brand identity, tone of voice, storytelling, and visual coherence across all channels.
  • Collaborate closely with Start‑up Studio teams to ensure brand alignment at every stage of development.
  • Oversee product launches, coordinating timelines, assets, messaging, and market readiness.
  • Develop and manage brand plans, including annual roadmaps, launch calendars, and key initiatives.
  • Analyze market trends, consumer insights, competitive landscape, and brand performance to identify growth opportunities and areas for optimization.
  • Ensure all brand communications are consumer‑centric, consistent, and aligned with the target audience and channel strategy.
  • Support Start‑up studio activities with clear brand guidelines, product narratives, and brand‑driven selling tools.
  • Monitor brand KPIs, including awareness, positioning, portfolio coherence, and commercial performance, proposing corrective actions when needed.
  • Manage external partners and agencies when required, ensuring quality, timing, and brand coherence.

Skills Required

  • Bachelor’s Degree in Marketing, Communication, Business, or a related field.
  • Minimum 5 years of experience in a Brand Manager role, with strong B2C exposure.
  • Mandatory experience in the cosmetics industry, with a solid understanding of beauty products, categories, and consumer behavior.
  • Proven ability to manage brands from strategy to execution.
  • Strong understanding of brand positioning, portfolio architecture, and go‑to‑market dynamics.
  • Excellent project management skills, with the ability to handle multiple brands and priorities simultaneously.
  • Strong analytical mindset, capable of translating data and insights into clear brand actions.
  • Excellent communication and stakeholder management skills.
  • Fluent English is mandatory; additional languages are considered a plus.
  • High level of autonomy, accountability, and ownership.
  • Attention to detail, strategic thinking, and the ability to operate effectively in a fast‑paced, entrepreneurial environment.

Please send your CV in English.

Seniority level

  • Mid‑Senior level

Employment type

  • Full‑time

Job function

  • Marketing and Product Management
  • Personal Care Product Manufacturing