Vice President Marketing & Communications

Lesha Bank; Doha; On-site; QAR 450,000 - 750,000; Full time

Job summary

Lesha Bank in Doha seeks an experienced VP of Marketing & Communications to lead the function, shaping strategy, events, PR, and digital campaigns to drive growth and brand impact.

The role requires strong leadership, deep marketing expertise, and a proven track record of delivering measurable business results in a fast-paced environment. You will oversee a broad spectrum of channels, partner with Sales and Product, and report to the executive team.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field; advanced degree preferred.
• 6+ years of progressive marketing and communications experience, including 3+ years in a leadership role.
• Strong expertise across integrated marketing, PR/communications, and digital channels.
• Advanced analytics capability (e.g., Google Analytics) and data-driven decision making.
• Proven ability to lead strategy, manage budgets, and deliver measurable results.
• Exceptional communication, stakeholder management, and leadership with executive presence.

Responsibilities

• Own marketing and communications vision, strategy, roadmap; set KPIs and align to goals.
• Lead and develop team and agencies; drive accountability and performance.
• Oversee integrated campaigns for brand, demand, awareness.
• Lead events strategy and execution for trade shows and conferences.
• Direct PR strategy: media outreach, releases, spokesperson coordination, relationships.
• Define social media/content strategy; grow reach and brand voice.
• Lead market research to identify trends, needs, opportunities.
• Establish analytics to track ROI and business impact.
• Collaborate cross-functionally with Sales, Product on GTM priorities.

Skills

Strategic marketing

Executive leadership

PR & communications

Digital marketing

Analytics (GA)

Education

Bachelor's degree in Marketing, Communications, or related field; advanced degree preferred.

6+ years progressive marketing and communications experience, including 3+ years in a leadership role.

Strong expertise across integrated marketing, PR/communications, and digital channels.

Advanced analytics capability (e.g., Google Analytics) and data-driven decision making.

Proven ability to lead strategy, manage budgets, and deliver measurable results.

Exceptional communication, stakeholder management, and executive presence.

Tools

Google Analytics

CRM platforms

Job description

We are seeking an experienced and strategic VP of Marketing amp Communications to lead our marketing and communications function and drive growth across key channels. This executive role owns the direction planning and performance of marketing initiatives including events public relations and social media while ensuring the organization s messaging and brand presence are consistent and impactful. The ideal candidate will bring strong leadership skills deep marketing expertise and a proven track record of delivering measurable business results.

Key Responsibilities

• Marketing amp Communications Strategy Own the marketing and communications vision strategy and roadmap Set priorities define KPIs and guide execution against business goals
• Leadership amp Team Management Lead coach and develop the marketing and communications team and or agency partners Drive accountability performance and continuous improvement
• Integrated Campaign Planning Oversee the planning and execution of integrated marketing and communications campaigns that support brand awareness engagement and demand generation
• Event Leadership Own event strategy and execution for trade shows conferences and promotional events ensuring alignment with target audiences and measurable outcomes
• Public Relations amp Media Strategy Direct PR strategy including media outreach press releases spokesperson coordination and relationship management to strengthen brand visibility and credibility
• Social Media amp Content Strategy Define and manage social media strategy and content direction to grow reach engagement and brand voice Use insights to continually optimize performance
• Market Research amp Competitive Insights Lead research to identify trends competitive positioning customer needs and market opportunities translating insights into actionable plans
• Performance Measurement amp Reporting Establish analytics and reporting to track campaign performance ROI and business impact Provide leadership with clear insights and recommendations
• Cross-Functional Collaboration Partner closely with Sales Product and other internal stakeholders to align go-to-market strategy messaging and campaign priorities

Education & Qualifications

• Bachelor's degree in Marketing, Communications, or a related field; advanced degree preferred.
• 6+ years of progressive marketing and communications experience, including 3+ years in a leadership role.
• Strong expertise across integrated marketing, PR/communications, and digital channels.
• Advanced analytics capability (e.g., Google Analytics) and experience using data to drive decisions.
• Proven ability to lead strategy, manage budgets, and deliver measurable results.
• Exceptional communication, stakeholder management, and leadership skills with a strong executive presence.