Senior Marketing Strategist & Campaign Leader

UrbaCon Contracting & Trading Company; Doha; On-site; QAR 180,000 - 320,000; Full time

Job summary

UrbaCon Contracting & Trading Company is seeking a Senior Marketing Specialist in Doha to deliver compelling marketing campaigns and events that boost mall traffic, customer engagement, and tenant sales for Assets Properties Management. You will implement the marketing strategy, oversee the marketing team, and act as a liaison across departments to strengthen brand awareness.

You will build brand equity through integrated campaigns, manage digital channels, analyze performance data, and lead

Qualifications

• Experience in developing and executing strategic marketing plans across multiple channels.
• Ability to conduct market research and derive insights to inform strategies.
• Strong collaboration with cross-functional teams to align marketing with business goals.
• Experience managing budgets and delivering campaigns on time and within budget.
• Proven track record in digital, social media, and traditional marketing channels.

Responsibilities

• Develop and implement strategic marketing plans and campaigns to promote products, services, or brands and achieve business objectives.
• Conduct market research to identify consumer trends, competitor activities, and industry insights, informing marketing strategies and tactics.
• Collaborate with cross-functional teams, including product development, sales, and creative, to align marketing efforts with overall business goals.
• Oversee the creation and production of marketing materials, including digital content, advertisements, brochures, and promotional materials.
• Manage digital marketing channels, including social media, email marketing, and website content, to drive brand awareness and customer engagement.
• Analyze marketing data and metrics to evaluate campaign performance, identify areas for improvement, and optimize marketing strategies for maximum effectiveness.
• Monitor and manage marketing budgets, allocate resources effectively, and ensure campaigns are delivered on time and within budget.
• Lead and mentor junior marketing staff, providing guidance, feedback, and support to facilitate their professional growth and development.
• Cultivate and maintain relationships with external partners, agencies, vendors, and media outlets to enhance marketing opportunities and collaborations.
• Stay updated on industry trends, best practices, and emerging technologies in marketing to continuously innovate and improve marketing initiatives.

Skills

Strategic marketing

Digital marketing

Data analysis

Communication

Project management

Creative thinking

Brand building

Stakeholder management

Education

Bachelor's degree

Tools

SAP ERP

Job description

UrbaCon Contracting & Trading Company is seeking a Senior Marketing Specialist in Doha to deliver compelling marketing campaigns and events that boost mall traffic, customer engagement, and tenant sales for Assets Properties Management. You will implement the marketing strategy, oversee the marketing team, and act as a liaison across departments to strengthen brand awareness.

You will build brand equity through integrated campaigns, manage digital channels, analyze performance data, and lead