On-Site Luxury Hospitality Digital Marketing Lead

Rosewood Hotel Group; Doha; On-site; QAR 120,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

Accommodation

Birthday day off

Development plans

Job summary

Rosewood Doha is seeking a Digital Marketing Manager to lead the brand's luxury digital strategy in Doha. You will drive SEO/SEM, email campaigns, social media, and display advertising while maintaining brand integrity across channels.

You will manage a small team of writers and marketers, collaborate with internal stakeholders and external agencies, and optimize the customer journey to boost guest engagement and revenue. Experience in luxury hospitality is preferred.

Qualifications

• Plan and execute digital marketing campaigns with a focus on ROI and KPI tracking.
• Develop and manage content across social channels and owned media.
• Lead a small team of writers and marketers to deliver on-brand content.

Responsibilities

• Plan and execute all digital marketing strategy, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Create and maintain Rosewood Doha's social media presence in an innovative & creative manner.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Build new and creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize the digital user experience with the goal of increasing guest satisfaction and/or revenue.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies.
• Provide thought leadership and perspective for adoption where appropriate.
• Establish and execute a digital marketing strategy to distribute content.
• Work with and manage a team of writers, marketers, and other stakeholders to maintain Rosewood Doha's digital presence.
• Maintain consistent brand messaging across all social channels.
• Create and maintain an editorial calendar to deliver targeted content.
• Main Lead on Online Retail Strategy and Online Store maintenance.
• Mentor Digital Marketing Executive by enhancing existing skills as well as teaching new ones.

Skills

SEO/SEM

Social media management

Analytics

Team leadership

Content strategy

Tools

Google Analytics

Job description

Rosewood Doha is seeking a Digital Marketing Manager to lead the brand's luxury digital strategy in Doha. You will drive SEO/SEM, email campaigns, social media, and display advertising while maintaining brand integrity across channels.

You will manage a small team of writers and marketers, collaborate with internal stakeholders and external agencies, and optimize the customer journey to boost guest engagement and revenue. Experience in luxury hospitality is preferred.