Our company is seeking an experienced Marketing & Communications Director to lead the Group’s marketing, branding, public relations, and corporate communications strategies. As the Group expands across the Middle East and Africa, the successful candidate will strengthen its brand visibility throughout the MENA region, enhance stakeholder engagement, and ensure consistent communication across all business divisions, markets, and platforms.
Key Responsibilities
- Develop and implement the Group’s overall marketing and communications strategy.
- Create and execute regional marketing strategies that expand the Group’s brand presence and exposure across the Middle East, North Africa, and other priority African markets.
- Lead corporate branding, advertising, public relations, media relations, and digital marketing initiatives.
- As a publicly listed company, ensure that all marketing and communications activities are ethical, transparent, accurate, and compliant with applicable regulatory, corporate governance, and disclosure requirements.
- Ensure consistent brand identity and messaging across all business units, countries, and communication channels.
- Adapt marketing and communications strategies to different markets while respecting regional cultures, consumer behavior, and business environments.
- Oversee integrated marketing campaigns that support the Group’s strategic, commercial, and regional expansion objectives.
- Build and manage relationships with regional media organizations, marketing and advertising agencies, government stakeholders, and other external partners.
- Lead corporate communications, including press releases, executive announcements, presentations, and crisis communications.
- Provide strategic communications counsel to executive leadership.
- Oversee content development for digital platforms, websites, social media, and corporate publications.
- Monitor regional market trends, competitor activities, brand performance, and campaign effectiveness.
- Manage the department’s annual budget, resources, and external service providers.
- Lead, mentor, and develop the Marketing and Communications team.
Qualifications and Experience
- Bachelor’s degree in Marketing, Public Relations, Communications, Business Administration, or another related field.
- A relevant professional qualification or certification in Marketing, Public Relations, Communications, or an equivalent discipline is preferred.
- Minimum of 12 years of relevant experience, including:
- At least 5 years in a managerial or leadership position.
- At least 2 years of professional experience within the GCC.
- Strong regional exposure and proven experience developing or managing marketing and communications strategies across the MENA region.
- Experience supporting business expansion, market entry, or brand development across multiple countries in the Middle East and Africa is highly preferred.
- Previous experience working for a reputable marketing or advertising agency in the Middle East is highly preferred.
- Demonstrated experience in corporate branding, integrated marketing, media relations, and strategic communications.
- Strong understanding of ethical marketing practices, corporate governance, regulatory compliance, and communications requirements applicable to publicly listed companies.
- Strong leadership, stakeholder-management, presentation, and communication skills.
- Excellent command of English; Arabic-language proficiency is highly desirable.