Head of Marketing & Activations (Qatari Only)

Lusail International Circuit; Doha; In loco; QAR 350.000 - 650.000; Tempo pieno

Descrizione del lavoro

Lusail International Circuit is seeking a dynamic Head of Marketing to lead our digital and social media strategy for world-class motorsport events. You will drive audience growth, engagement, and commercial performance across all channels, overseeing paid campaigns, analytics, reporting, and budget management to ensure every effort delivers measurable ROI.

You will collaborate with internal teams and agencies to deliver high-impact campaigns for Formula 1, MotoGP, and WEC, while building a

Competenze

• Proven leadership of social media and digital marketing
• Strong knowledge of paid media, analytics, and reporting tools
• Experience managing marketing budgets and optimizing campaigns

Mansioni

• Lead and grow all social media channels (Instagram, Facebook, LinkedIn, X, TikTok, YouTube).
• Develop and execute paid and organic campaigns to boost brand awareness and ticket sales.
• Manage budgets, media spend, and campaign performance for ROI.
• Monitor KPIs using analytics and reporting tools; provide actionable insights.
• Oversee content planning, scheduling, publishing, and community management.
• Collaborate with internal teams, agencies, and partners on campaigns and promotions.
• Drive audience acquisition, CRM initiatives, and data-led marketing strategies.
• Support promotion of major events (F1, MotoGP, WEC) with innovative digital campaigns.

Conoscenze

Social media leadership

Paid media

Analytics & reporting

Budget management

Stakeholder management

Team leadership

Sports/events marketing

Formazione

Bachelor's in Marketing/Business

Strumenti

Google Analytics

Social media tools (Hootsuite/Sprout)

Descrizione del lavoro

Lusail International Circuit is seeking a dynamic Head of Marketing to lead our digital and social media strategy for world-class motorsport events. You will drive audience growth, engagement, and commercial performance across all channels, overseeing paid campaigns, analytics, reporting, and budget management to ensure every effort delivers measurable ROI.

You will collaborate with internal teams and agencies to deliver high-impact campaigns for Formula 1, MotoGP, and WEC, while building a