CRM Strategy & Loyalty Lead

Nasser Bin Khaled and Sons Holdings; Doha; On-site; QAR 60,000 - 120,000; Full time

Job summary

Nasser Bin Khaled and Sons Holdings seeks a CRM Specialist to lead customer relationship management initiatives in Doha. You will collaborate with sales, marketing and service teams to implement targeted campaigns and maintain accurate customer data.

The ideal candidate will drive customer insights, develop personalized communications and monitor satisfaction metrics, ensuring privacy compliance and continuous CRM optimization across channels.

Qualifications

• Customer service experience is essential.
• Ability to enter and maintain accurate data.
• Experience with CRM systems like Salesforce or Microsoft Dynamics.
• Proficiency in MS Office applications (Word, Excel, PowerPoint).
• Strong analytical and problem-solving skills.
• Clear communication and interpersonal abilities.
• Detail-oriented and well-organized.
• Ability to analyze large data sets and segment customers.
• Experience with marketing automation and data analysis tools.
• Knowledge of data privacy and compliance requirements.

Responsibilities

• Implement and manage CRM strategies to boost customer satisfaction and retention.
• Collaborate with sales, marketing and service teams to align CRM initiatives with goals.
• Maintain and clean customer databases to ensure data accuracy.
• Analyze customer data to identify segments and tailor campaigns.
• Monitor satisfaction levels and address gaps or improvements.
• Develop customer communications including email, SMS and personalized messages.
• Ensure timely responses to inquiries, complaints and feedback across channels.
• Use CRM tools to track interactions, leads, and generate reports.
• Support lead generation, conversion and customer acquisition through CRM.
• Coordinate loyalty, referral and appreciation programs.
• Identify process improvements to streamline CRM operations.
• Stay updated on CRM trends and best practices; train staff accordingly.
• Create and maintain CRM documentation and training materials.
• Report KPIs related to engagement, satisfaction and retention.

Skills

Customer service

Data Entry

CRM software

MS Office

Analytical skills

Communication

Interpersonal skills

Data analysis

Segmentation

Marketing automation

Data privacy

Education

Bachelor

Tools

Salesforce

Microsoft Dynamics

MS Office

Job description

Nasser Bin Khaled and Sons Holdings seeks a CRM Specialist to lead customer relationship management initiatives in Doha. You will collaborate with sales, marketing and service teams to implement targeted campaigns and maintain accurate customer data.

The ideal candidate will drive customer insights, develop personalized communications and monitor satisfaction metrics, ensuring privacy compliance and continuous CRM optimization across channels.