Automotive Brand Growth Lead – GCC

Confidential Company; Doha; On-site; QAR 300,000 - 420,000; Full time

Job summary

Confidential Company is seeking a Brand Manager to lead strategy, marketing initiatives, and customer engagement for a leading automotive brand in the GCC. The role drives awareness, market penetration, and growth while aligning with manufacturer standards and regional goals.

The ideal candidate has extensive automotive brand management experience in the Middle East, with a strong grasp of digital marketing, dealership marketing, and automotive retail operations, ideally with Chinese brands.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• Professional certifications in Digital Marketing are advantageous.

Responsibilities

• Develop and execute brand strategies aligned with business objectives and guidelines.
• Plan and manage integrated marketing campaigns across digital, social, traditional media, events, and dealerships.
• Lead digital marketing and ROI optimization, including lead generation and customer engagement.
• Collaborate with sales, CRM, digital, and dealer networks to support launches and regional campaigns.
• Establish KPIs, monitor performance, and report to senior management.

Skills

Brand management

Digital marketing

Market analysis

Campaign planning

ROI measurement

Stakeholder management

Education

Bachelor’s Degree in Marketing, Business Administration, Communications, or related field

Tools

CRM software

Job description

Confidential Company is seeking a Brand Manager to lead strategy, marketing initiatives, and customer engagement for a leading automotive brand in the GCC. The role drives awareness, market penetration, and growth while aligning with manufacturer standards and regional goals.

The ideal candidate has extensive automotive brand management experience in the Middle East, with a strong grasp of digital marketing, dealership marketing, and automotive retail operations, ideally with Chinese brands.