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McCann Content Studios in Qatar seeks an experienced influencer marketing professional to plan and execute campaigns for a tourism client. You will coordinate creators, manage on-ground activations, and report outcomes to clients, ensuring campaigns meet objectives and timelines.
Strong Arabic and English communication, data interpretation and deep knowledge of social platforms are essential. Expect engagement with events outside regular hours as campaigns run around key moments.
McCann Content Studios is a new to market concept introduced by world leading advertising Agency McCann. McCann Content Studios is a global centre for social and creator capabilities. Aiming to simplify the process for clients working on social and creator-led campaigns, this new studio offers creative services, audience development, creator partnerships, and performance measurement — combining full-service social and creator strategy and execution into a single entity. This role is within the Influencer arm of McCann Content Studios, the team are culturally curious and innovative, delivering Global influencer focused marketing solutions at scale.
We are on a mission to create work which drives purpose, passion and results, building communities through Influence.
You are responsible for concepting, managing and supporting the development of influencer marketing campaigns and proposals on behalf of one of our key tourism clients. In this role you will be responsible for creative execution, activation of campaigns, on ground support, logistics and bookings as well as media and measurement. For this client we will facilitate on average 20 influencers a month, with increases around key events. The nature of the role means some out of hours work will be required to support at events or to respond to influencer comms.
You are a self-starter who demonstrates resourcefulness and initiative to own the day-to-day logistics of planning, implementing and reporting on influencer and social programs. You have a demonstrable understanding of data – being able to expertly guide and report to clients. Acting with agility across the account.
You are highly organised, diligent and solutions-oriented, multitasking with ease and demonstrating effective time management. You will be responsible for, and confident in liaising directly with clients and at times mediating and troubleshooting, remaining calm in a crisis and adopting a can-do attitude. You understand that our role as the influencer marketing agency for our tourism client is to seamlessly activate campaigns, deploying creators and influencers to inspire.