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Bnberry is transforming the travel tech space by building DBS, a new B2B SaaS product that hotels adopt and travelers experience as a consumer booking journey. The VPU owns DBS end-to-end, connecting guest-facing booking, hotel workflows, and AI-driven discovery.
You will define the DBS vision, own the booking journey from calendars to confirmation, and translate hotel onboarding, reporting, and adoption needs into strategic product decisions.
Bnberry is transforming the $87 billion travel tech industry by changing how hotels and resorts connect with guests worldwide. We're building DBS — a new kind of product that hotels adopt as a B2B SaaS business tool, and that travelers experience directly as a consumer-facing hotel booking journey. This is not a Product Owner or delivery-management role focused on writing tickets and managing developers. Your mandate is to own DBS end-to-end, connecting three product areas that most companies keep separate: the guest-facing booking experience, the hotel-facing workflows and business value, and how travelers discover hotels through search and AI tools.
Industry-Grounded — You've worked in hotel technology, B2B hospitality platforms, or a B2C travel product with an actual booking journey. Deep exposure to hotel distribution systems is a plus, not a prerequisite — strong B2C travel/booking experience counts too.
US Market Fluent — You have demonstrable familiarity with US hotels or travel customers, whether through working with them directly or through living and studying in the US combined with hospitality experience.
Booking UX Owner — You understand the details of a booking flow — calendars, date selection, room and rate choice, checkout, confirmation — and the logic behind it: availability, rates, cancellation policies, and PMS/CRS or booking-engine integrations. You can spot friction before a customer complains about it.
Fluent in Both Guest and Hotel — You're as comfortable reasoning about a traveler's booking journey as you are about a hotelier's onboarding, adoption, and ROI.
Fast Learner on AI/SEO — You understand how travelers discover hotels through search and AI tools, and can pick up emerging SEO/GEO capabilities quickly enough to know which product bets are worth making — without needing to personally execute SEO.
Examples include: booking conversion rate, hotel adoption of DBS, feature adoption, booking-funnel completion, search and AI/GEO visibility for hotels on DBS, customer and hotelier satisfaction, and retention.
This role is not a traditional Product Owner responsible primarily for backlog management and task assignment. The focus is on owning DBS as a genuinely new product category — one that has to work as a business tool for hotels and as a booking experience travelers actually use.