Upstream Marketing Lead, Medtech & Thoracic

medtronic; Warszawa; Hybrid; PLN 231,000 - 347,000; Full time

Benefits offered by this job

Flexible benefits

Hybrid work model

Job summary

Medtronic, based in Warsaw, Poland, seeks a Principal Integrated Marketing Specialist to lead upstream marketing for Stapling portfolio and Thoracic specialty. You will translate market insights into portfolio strategies and support new product introductions across regional and global teams.

In this role, you will develop and execute marketing plans, manage KOL relationships, and drive congress and conference participation, with a flex office/remote work arrangement and no travel requirement.

Qualifications

• Bachelor's degree and 7+ years of marketing, market development, product marketing, or portfolio management experience within healthcare, medical technology, life sciences, or a regulated industry.
• Experience developing and executing portfolio strategies and supporting successful product launches.
• Fluency in English, with the ability to develop and deliver business presentations and marketing content.

Responsibilities

• Develop and execute portfolio strategies and integrated marketing plans aligned with regional growth objectives and market opportunities.
• Lead upstream marketing activities for the Stapling portfolio and Thoracic specialty, including market assessment, segmentation, positioning, and lifecycle management.
• Drive the planning and execution of new product launches in partnership with regional and global cross-functional teams.
• Analyse market trends, competitive activity, customer insights, and business performance data to inform portfolio decisions and prioritisation.
• Collaborate with sales, product management, clinical, and commercial teams to ensure alignment on portfolio strategy and execution.
• Create and manage customer-facing marketing materials, educational programmes, and campaign content that support business objectives.
• Build and maintain relationships with Key Opinion Leaders (KOLs) to gather insights and support strategic initiatives.
• Lead marketing activities associated with congresses, conferences, and other customer engagement events while measuring programme effectiveness and business impact.

Skills

Marketing strategy

Portfolio management

Cross-functional collaboration

Market insights

English proficiency

Education

Bachelor's degree

MBA (preferred)

Job description

Medtronic, based in Warsaw, Poland, seeks a Principal Integrated Marketing Specialist to lead upstream marketing for Stapling portfolio and Thoracic specialty. You will translate market insights into portfolio strategies and support new product introductions across regional and global teams.

In this role, you will develop and execute marketing plans, manage KOL relationships, and drive congress and conference participation, with a flex office/remote work arrangement and no travel requirement.