UA Manager (Offerwalls/Rewarded)

Hitapps; Poland; On-site; PLN 223,000 - 357,000; Full time

Benefits offered by this job

Competitive compensation

Vacation and sick leave recovery

12 paid days off per year

Education budget

Conference attendance

Job summary

Hitapps, a game development studio known for Puzzle and Casual mobile titles, is seeking a UA Manager to own end-to-end performance across rewarded users. You will drive campaigns across Mistplay, Adjoe, Tapjoy, and others, scale profitable funnels, and partner with affiliate networks to optimize payouts and attribution.

The role requires hands-on management of $100k+ monthly budgets, a strong analytical mindset, and a proactive approach to testing and optimization.

Qualifications

• At least 2 years in mobile game UA with $100k+ monthly budgets.
• Strong understanding of rewarded ecosystems and payout models.
• Experience with MMP attribution and post-install event funnels.

Responsibilities

• Own the strategy, planning, and execution of user acquisition campaigns across rewarded platforms, maximizing ROI and scale.
• Build and scale performance-driven UA funnels, overseeing offer testing, pricing models, creative strategy, segmentation and data-driven LTV forecasting.
• Drive and scale partner relationships, defining commercial frameworks, incentive structures, payout models, and data-driven testing roadmaps with platform and affiliate partners.
• Monitoring and analyzing the quality of acquired audiences based on KPIs.
• Collaborating closely with the creative team to develop and test ad creatives.
• Generating hypotheses, conducting A/B tests, and interpreting results to enhance campaign performance.

Skills

User acquisition

Mobile games

ROI optimization

A/B testing

Tools

AppsFlyer

Adjust

Tapjoy

Mistplay

Exmox

Job description

What are you working on?

• Genres: Puzzle, Casual, Word Games
• Platforms: iOS, Android

Hitapps is a GameDev company specializing in Puzzle Games. We have several successful products in both categories with a combined total of over 200M+ downloads, and we are regularly featured in the top charts in the Games section.
Our culture is built on transparency, we are results-oriented and respect the improvement.
We’re searching for a skilled UA Manager whom we will entrust with driving Offerwalls/Rewarded channels, including scaling, optimization, and end-to-end performance ownership.

For which tasks (responsibilities)?

• Own the strategy, planning, and execution of user acquisition campaigns across rewarded platforms (Mistplay, Adjoe, Exmox, Tapjoy etc.), maximizing ROI and scale;

• Build and scale performance-driven UA funnels, overseeing offer testing, pricing models, creative strategy, segmentation and data-driven LTV forecasting;

• Drive and scale partner relationships, defining commercial frameworks, incentive structures, payout models, and data-driven testing roadmaps in collaboration with platform and affiliate partners;

• Monitoring and analyzing the quality of acquired audiences based on KPIs;

• Collaborating closely with the creative team to develop and test ad creatives;

• Generating hypotheses, conducting A/B tests, and interpreting results to enhance campaign performance.

What kind of professional are we looking for?

• At least 2 years in user acquisition for mobile games with IAA/IAP monetization models, managing budgets of $100k+ per month;

• Strong understanding of rewarded and incentivized ecosystems, including payout models (CPA, CPE, CPI), post-install event funnels, and MMP-based attribution (AppsFlyer, Adjust);

• In-depth knowledge of UA channels and their auction mechanics;

• Responsible for delivering clear and measurable results;

• Analytical mindset, attention to detail and good communication abilities;

• Self-motivated with a focus on continuous improvement.

Why do we enjoy working here?

• Competitive compensation;

• 100% recovering for vacations, sick leaves;

• 12 additional paid day offs per year;

• Budget for personal education, language courses & sports activities;

• Conference attendance: you can join top industry events;

• Zero bureaucracy and a supportive, transparent culture.
  Let’s create hits together!