Social Media Specialist

Softnetsport; Katowice; On-site; PLN 120,000 - 180,000; Full time

Job summary

A leading sports data company in Katowice is seeking an experienced social media manager to lead their multi-channel communications. Responsibilities include creating content, optimizing campaigns, and collaborating with teams to enhance brand awareness. Ideal candidates have 2–3 years of experience in B2B social media management and strong analytical skills.

Benefits

No dress code

Friendly onboarding

Company library

Development opportunities

Qualifications

• Over 2–3 years of proven experience managing professional social channels for B2B brands.
• Solid analytical skills for data analysis and interpreting statistics.
• Strong content creation and copywriting skills.

Responsibilities

• Maintaining the organization’s social media profiles.
• Developing high-conversion social media strategies.
• Monitoring and analyzing performance across platforms.

Skills

Social media management

Data analysis

Content creation

Copywriting

Project management

Job description

Monday – Friday, 40h/week
Holiday: 20/26 day

TYPE OF CONTRACT

Full time
Employment contract

SALARY

6000 – 8500 PLN gross

STATSCORE!

We are one of the world’s leading companies in the field of providing innovative products for the sports industry. We collect, organize and deliver high-quality sports data helping sports enthusiasts, media and betting organizations achieve their goals.

We connect people through what we do and create a better world for sports, every single day!

PRODUCTS?

All of our products are built in-house and are strictly related to sport. We are serving our customers with in-play live visualizations, as well as sports statistics widgets and raw data provided by our SportsAPI. All the features are created by using new technologies and the best practices around the process of software development.

WHAT ROLE WILL YOU TAKE
ON A TEAM?

We’re looking for someone who will lead our multi-channel social media communications and turn our strategic campaigns into measurable brand and lead-generation results. Your role will be to translate the dynamic language of social media into awareness, engagement, and demand, making the STATSCORE brand shine across global markets.

You’ll be working closely with the Creative Director, Content Team, and Performance Marketing Manager, helping to deliver high-impact campaigns that support our 2026 goals.

You will spend your time mostly on:

• Creating, scheduling, and optimizing engaging content.
• Planning and coordinating ongoing social media campaigns, tracking results, and optimizing future content.
• Supporting paid campaigns and helping boost visibility of key posts and events.

YOUR RESPONSIBILITIES

• Maintaining the organization’s social media profiles and related projects.
• Developing creative, engaging, and high-conversion social media strategies.
• Delivering consistent content within ongoing campaigns.
• Cooperating closely with the SEO Manager, Performance Marketing Specialist, and Content Team to ensure message consistency and performance alignment.
• Manage the day-to-day handling of all social media channels including LinkedIn, Facebook, Twitter, Instagram, YouTube, Tik-Tok & WeChat (big advantage).
• Repurposing content from videos, blogs, and PRs into social-first formats (short clips, carousels, quote visuals).
• Monitoring, tracking, analyzing, and reporting on performance across platforms using tools such as Google Analytics, LinkedIn Analytics, YouTube Studio, and native ad dashboards.
• Developing new paid and organic campaigns while continuously optimizing them to align with brand awareness and lead-generation KPIs.
• Understanding the needs of media, iGaming, and tech decision-makers to tailor the tone and creative direction per campaign.
• Recommend improvements to increase performance.
• Ensuring consistent visual identity and storytelling across all channels in cooperation with the Creative Director.
• Supporting PR amplification (event coverage, partner announcements, and executive quotes).
• Analyze competitor activity.
• Collaboration with influencers and external partners.

OUR EXPECTATIONS

• Over 2–3 years of proven experience managing professional social channels for B2B brands (preferably SaaS, media, or sports data).
• Proven results in building social followings across a variety of channels.
• Solid analytical skills – data analysis and interpreting statistics.
• A solid understanding of the use of a range of social media platforms, particularly advertising/branding and customers.
• Strong content creation and copywriting skills (visual + written storytelling).
• Knowledge and understanding of Social media algorithms.
• Project and campaign management skills.
• Detail-oriented.

Would be your advantage

• Understanding of sports data, media or betting industries.
• Experience in Technology/Saas.
• Portfolio of multi-format content.

RECRUITMENT PROCESS

Only 2 short stages ahead of you:

• Screening – video call with Recruiter (up to 30 min.)
• Interview – interview with Hire Manager (60 min.)

MANY REASONS TO JOIN #STATSCORETEAM

• Permanent teams- we are a product company, not a software house.
• International environment.
• We focus on development- set self-development goals, participate in company training and forms of education of your choice, and learn English with us.
• No dress codeand non-corporate culture.
• Culture of appreciation(Kudos) and feedback, regular 1:1 meetings, and communication trainings.
• Company library.
• Stress-free 1st day of workwith friendly onboarding, Work Buddy, welcome pack and workstation equipment.
• Author's rights tax relief scheme available.