Senior Media Planning Associate Hybrid Poland

WPP; Poznań; Hybrid; PLN 71,000 - 140,000; Full time

Benefits offered by this job

Life insurance

Medical care

Sports card in Medicover

English language learning funding

Mental health awareness day

Job summary

WPP Media is hiring a Senior Associate, Media Planning, GOC, to work with teams across the United States, Europe, and Asia. The role focuses on developing in-depth media channel strategies, training team members on industry tools, and driving digital cross-channel planning to optimize client campaigns.

You will own campaign activity, run day‑to‑day reports, and collaborate with planning and activation teams to ensure efficient operations while maintaining strong client focus and accurate

Qualifications

• Breadth and depth in media know-how; able to train others.
• Ability to present data from internal/external platforms and translate into activation plans.
• Strong English communication; comfortable stakeholder liaison across markets.

Responsibilities

• Understand client briefs and plan media channels (Social, Programmatic, Paid Search).
• Own campaign activity from briefing to delivery and reporting across channels.
• Coordinate with planning and activation teams for efficient day‑to‑day account management.
• Ensure timely financial management and accurate performance insights.

Skills

Media planning

Campaign management

Data analysis

English

Multi-market experience

Job description

WPP Media is hiring a Senior Associate, Media Planning, GOC, to work with teams across the United States, Europe, and Asia. The role focuses on developing in-depth media channel strategies, training team members on industry tools, and driving digital cross-channel planning to optimize client campaigns.

You will own campaign activity, run day‑to‑day reports, and collaborate with planning and activation teams to ensure efficient operations while maintaining strong client focus and accurate