Senior Google Acquisition Lead – Growth & Analytics

Global Ventures; Polska; On-site; PLN 180,000 - 300,000; Full time

Job summary

Moniepoint Inc. is seeking a Senior Manager to own the full Google acquisition channel for our personal and business banking products. You will design campaign architecture, build the measurement stack, and drive scalable growth across markets.

This systems-driven role requires deep strategy, technology, and data skills, with collaboration across engineering and analytics teams to ensure robust governance and credible econometric models.

Qualifications

• 6+ years of hands-on paid acquisition experience with Google at scale.
• Deep knowledge of Google campaign infrastructure and Smart Bidding.
• Experience building measurement stacks: Firebase, GA4, GTM.
• Fintech/financial services context preferred.
• Budget management of 10M+ USD annually.

Responsibilities

• Campaign architecture and end-to-end execution across UAC, App Campaigns, Performance Max and Search.
• Define tracking, attribution and technical infrastructure.
• Own LTV/CAC economics and budget logic at scale.
• Build governance, reporting and stakeholder communication.
• Adapt strategy for emerging markets and fintech constraints.

Skills

Google UAC / App Campaigns

Campaign architecture & optimization

LTV/CAC modelling

Analytics & data-driven decision

Leadership & collaboration

Tools

Firebase

GA4

Google Tag Manager

Conversion APIs

Offline conversions

Job description

Moniepoint Inc. is seeking a Senior Manager to own the full Google acquisition channel for our personal and business banking products. You will design campaign architecture, build the measurement stack, and drive scalable growth across markets.

This systems-driven role requires deep strategy, technology, and data skills, with collaboration across engineering and analytics teams to ensure robust governance and credible econometric models.