Senior B2B Marketing Director (Remote)

Jobgether; Polska; Remoto; PLN 240.000 - 360.000; Tempo integral

Benefícios oferecidos por esta vaga

Remote work

Healthcare coverage

401(k) plan

Paid time off

Summer Fridays

Maternity leave

Career development

Collaborative culture

Resumo da vaga

Jobgether is seeking a Director of B2B Marketing based in Poland to lead strategic marketing initiatives for a portfolio of B2B clients. You will blend strategic leadership with hands-on expertise across paid and organic channels, developing integrated campaigns that align with client objectives and drive growth.

You will build trusted relationships with executive stakeholders, guide multidisciplinary teams, and contribute to new business and capabilities.

Qualificações

• At least 10 years of B2B marketing experience, including agency work.
• Expertise across paid and organic channels with multi-channel strategy.
• Strong knowledge of paid search, paid social, display, and retargeting.
• Understanding of B2B buyer journeys, demand and lead generation.
• Proven experience advising senior stakeholders and managing client relationships.
• Strong analytical skills to translate data into business insights.
• Experience overseeing marketing budgets and channel investments.
• Excellent communication and relationship-building skills.
• Strategic thinker with hands-on execution abilities.
• Ability to collaborate with multidisciplinary teams in a fully remote environment.

Responsabilidades

• Serve as a senior strategic marketing partner for a portfolio of B2B clients.
• Develop integrated marketing strategies aligned with client objectives.
• Translate goals into actionable channel plans and KPIs.
• Communicate strategic recommendations and campaign results to executives.
• Identify opportunities to expand marketing programs based on performance insights.
• Manage relationships with vendors and partners to support execution.
• Lead paid and organic B2B marketing across relevant channels.
• Oversee GEO/SEO/content/organic social initiatives.
• Create audience segmentation and channel recommendations based on buyer behavior.
• Coordinate with specialists across GEO, SEO, outbound email, content and PR to deliver campaigns.
• Establish and monitor KPIs linking activities to leads, revenue and outcomes.
• Analyze campaign performance and guide budget and strategy decisions.
• Translate data into practical insights and recommendations for clients.
• Continuously test and optimize campaigns for engagement and ROI.
• Provide strategic direction to cross-functional teams and ensure quality.
• Contribute to new business development through strategy and pitches.
• Collaborate with leadership to improve processes and B2B marketing capabilities.

Conhecimentos

Strategic marketing

B2B marketing

Client relationship management

Multi-channel marketing

Data analytics

Budget management

Communication & presentation

Descrição da vaga

Jobgether is seeking a Director of B2B Marketing based in Poland to lead strategic marketing initiatives for a portfolio of B2B clients. You will blend strategic leadership with hands-on expertise across paid and organic channels, developing integrated campaigns that align with client objectives and drive growth.

You will build trusted relationships with executive stakeholders, guide multidisciplinary teams, and contribute to new business and capabilities.