Regional Marketing Leader: Launch & Growth (Home Office)

Gedeon Richter; Warszawa; Hybrid; PLN 240,000 - 360,000; Full time

Benefits offered by this job

Home office opportunity (2 days/week)

Car or car allowance is provided

Annual bonus

Training and development opportunities

Long-term employment

Job summary

Gedeon Richter is seeking a strategic Brand Portfolio Leader to steer portfolio strategy, launch excellence, market access, and evidence-based decision making across the North-Eastern European cluster.

You will partner with Global Brand, Marketing and Market Access teams, translate priorities into country plans, drive growth, optimize resources and lead cross-functional teams through pre-launch to post-launch phases while ensuring regulatory and HTA readiness.

Qualifications

• University degree in Life Sciences, Pharmacy, Medicine, Health Economics, Business (MBA/MPH/ MSc/PhD advantageous)

Responsibilities

• Lead strategic direction and performance of the assigned innovation portfolio across the North-Eastern European cluster.
• Translate global BU and brand priorities into cluster and country-level strategies and execution plans.
• Drive portfolio growth, market share and ROI, optimizing cluster-level marketing resources.
• Act as strategic partner to Global Brand, Marketing and Market Access teams with localization of insights.
• Contribute to global brand strategy, indication and patient population prioritization, evidence generation and lifecycle management.
• Lead launch excellence across the cluster including country readiness and localization of launch strategies.
• Ensure cross-functional orchestration between Marketing, Medical Affairs and Market Access throughout pre-launch to post-launch.
• Lead pillar brand-planning cycle and review portfolio and launch performance with stakeholders.
• Shape market access and HTA readiness with value strategy, payer engagement and pricing objectives.
• Ensure clinical, real-world and health-economic evidence informs portfolio and value strategies.

Skills

Portfolio management

Brand leadership

Launch excellence

Market access

Cross-functional leadership

Stakeholder management

Strategic marketing

Evidence generation

Financial acumen

Global collaboration

Education

University degree in Life Sciences/Pharmacy/Medicine/Health Economics/Business

Job description

Gedeon Richter is seeking a strategic Brand Portfolio Leader to steer portfolio strategy, launch excellence, market access, and evidence-based decision making across the North-Eastern European cluster.

You will partner with Global Brand, Marketing and Market Access teams, translate priorities into country plans, drive growth, optimize resources and lead cross-functional teams through pre-launch to post-launch phases while ensuring regulatory and HTA readiness.